Minerco Inc (MINE)

[Spazz911]

Minerco's Level 5 Aquires Avanzar

Maker of VitaminFIZZ® Integrates Distribution Company into its Portfolio

Minerco Resources, Inc. (OTC: MINE), parent company of Level 5 Beverage Company, Inc., the makers of VitaminFIZZ® and Coffee Boost™, announced on October 27, 2014 that Level 5 has acquired controlling interest in Avanzar Sales and Distribution, LLC in California.

Avanzar is a leading full service broker and distributor of world-class consumables and products. The
company covers the Southern California retail marketplace and currently services over 3,200 locations. Avanzar's expertise is in nurturing innovative brand development through every step of the process. Their portfolio of over 20 progressive brands is highlighted by: VitaminFIZZ, Cabana Natural Lemonades and Coconut Water, Fruzinga, Popcornopolis and JAK E-cigs.

In FY2013, Avanzar generated annual sales of approximately $2,600,000.00. The company's projected revenue for FY2014 is approximately $2,700,000. Based in Brea, California, Avanzar employs 19 full-time staff and has a fleet of 10 trucks (including refrigerated trucks). With the support of Level 5, Avanzar's Gross Revenues are projected to be $5,500,000.00 in 2015 and continued exponential growth in 2016.

Level 5's acquisition of the controlling interest of Avanzar was made in affiliation with Minerco, the parent company of Level 5. Under the terms of the deal, Level 5's structured payments of $500,000 yields Level 5 an irrevocable majority voting interest (51%) and an initial 30% equity percentage. The use of proceeds is to be deployed entirely and solely to expand Avanzar's distribution business and not to be paid to Avanzar shareholders. Level 5 also has the option to purchase an additional 21% equity stake at a fixed price and another option to purchase up to 75% of the total equity of Avanzar at a fixed multiple of revenues.

Avanzar's Bill Juarez will continue his role as President of the company, and his entire staff will remain unchanged. The investment portends an expansion of Avanzar's resources to increase its distribution footprint within Southern California and the Southwest Region. In 2015, with the support of Level 5 and VitaminFIZZ, expansion outside of the region is planned with preliminary expansion targets already identified and/or currently in negotiations through Drink King.

"We are thrilled about the prospects for this new partnership with Level 5 and the expansion opportunities that are now possible," said Juarez. "Level 5 has demonstrated an ability to exceed expectations this past year as they developed and launched VitaminFIZZ, and we look forward to capitalizing on our combined strength in the market."


Part of VF Distribution pipeline

http://drinkking.com/