Monday, May 08, 2006 9:23:06 PM
The contract runs out some time in August...I was infuriated that they renewed it last year. I love the company (HISC) but Apple has to go. I know they read this board too...so here is my message to them. Big Apple, you have reached the point where you are hurting HISC much more then you are helping them. If you really do care about your client you should strive to improve the quality of your work. The mispellings and improper grammar that can be found in every PR is representative of the lack of professionalism of your firm. I just graduated from college and would be more then happy to proof-read your releases for just a tiny fraction of the $75,000 worth of stock that you get every month. And another thing: Why can't you put the stock up for sale instead of dumping millions of shares on the bid and driving the price down? I follow the trading of HISC pretty closely and can see exactly when you dump the shares, and it is a big eye sore on the time and sales.
So here is my list of do's and don'ts for you:
Do:
1) Proof-read press releases
2) Make press releases clear and straight-forward
3) Answer investors concerns sincerely and truthfully
Don't
1) Dump millions of shares on the bid
2) Give investors the run around
3) Make PRs misleading and hard to interpret
4) Announce insignificant marketing agreements between HISC and your other clients (for example:CKYS...which turned out to be a bust!)
5) Give price projections for the future PPS of your client's stock. (I would expect more professionalism! Especially from the president of the firm Matt Maguire)
I am sorry to be negative everyone but the work of Big Apple just really bothers me, and I believe that their presence is hindering the potential of HISC.
GLTA
The Kook Book
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