Thursday, December 04, 2014 9:33:04 AM
CARLSBAD, CA , United States , via ETELIGIS INC., 12/04/2014 - - V Group, Inc. (OTC Pink: VGID) (PINKSHEETS: VGID) is excited to announce that the Company, along with its incubation partner Fern Hill Beverage, Inc. , has started what the Company calls a soft launch of Roadkill.
Starting on Tuesday December 2 nd, Roadkill, a vitamin packed flavored beverage aimed at the youth market, was slowly rolled out to the public in specific convenience markets in the San Diego County area. Over the next 20 days, the Company will be participating in sampling events at as many as 15 convenience stores in the area. Every day, leading up to Christmas, the Company will be at one of the sights letting the public sample the product and working with the stores to sell individual bottles to their customers. The Company is also talking to as many consumers as it can with the intention of gathering as much feedback as possible. Pictures will be published on the web site when it is launched in the coming weeks.
The Company will be using the information gathered this month to develop a strong marketing strategy for 2015 and beyond. We are excited about the product but we know everything can always be improved. We love the input that customers of all ages give us. As far as Im concerned, if kids love it and parents are grossed out by it, we win! States Larry Twombly : President, V Group, Inc .
Roadkill is currently launching in 4 vibrant colors and flavors such as Green Gopher Guts (Green Apple), Purple Possum Parts (Grape), Blue Raccoon Bits (Raspberry), and Red Fox in a Box (Sour Cherry). A limited amount of each flavor was produced specifically for the soft launch. The Company will use the launch to determine if any flavors need to be adjusted, the quantities in which each flavor needs to be produced, price points, etc. Mr. Twombly adds: If were going to make a mistake, we want it to be a small one that we can quickly correct. Once we are going full speed, corrections would not only be difficult to correct but they would be much more costly. Everything is going very well right now. We expect to run out of initial product. Thats a good problem to have.
Fernhill Beverage and V Group are initially working with the stores on a consignment basis. The ratio of product sold in relation to product sampled wont be clear until the end of the month. Initially, Roadkill is being retailed for $0.99 per unit. The Company will be expecting a long term retail price of $0.99 to $1.19 depending on the market.
The Company also would like to invite shareholders and potential shareholders to participate in the Companys squarely Conference Call. The Conference Call will take place on December, 17 2014 at 10:00 AM Pacific Time . The call in phone number is (712) 775-7031. The meeting id number is 526-855-601. This will be an open forum call hosted by V Group President Larry Twombly . Everyone will be able hear all questions and all answers. The Company will be discussing the third quarter, the fourth quarter, 2015 and beyond. The Company will also be attempting to clarify the pending spin off of Fernhill Beverage.
Both V Group, Inc. and Fernhill, Inc. thank the shareholders and the vendors for the support and the opportunity.
CONTACT:
V Group, Inc.
Contact: info@anddrinks.com
Website: www.anddrinks.com
Phone: 877-734-3947
SOURCE: V Group, Inc.
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