Rambus (RMBS): Why RMBS bothers with the "spin" JMHO b...

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Wednesday, 04/19/2006 6:29:08 PM

Wednesday, April 19, 2006 6:29:08 PM

Why RMBS bothers with the "spin" JMHO
by: smdgc 04/19/06 06:24 pm
Msg: 963617 of 963629

Why RMBS bothers with the "spin"

JMHO

It is all about CHANGING the way the company is perceived.

The greater the EXPECTATION built up that Rambus has valuable patents - the easier it is at each succeeding phase of licensing.

This is why Hughes talks OPENLY and publicly about addressable market, why they needed a creative AND articulate CFO.

They want to be perceived as what they are, the smartest guys on the block who DESERVE the few pennies per dollar of your sales.

smd

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