30Mill contract CIRT CirTran Corporation ), a full-service
contract manufacturer of IT, consumer and consumer electronics
products, announced today that it has signed a contract valued at $30
million for "The Real Deal Grill(TM), which will initially be sold on
TV worldwide and endorsed by Evander Holyfield, the four-time
heavyweight champion of the world.
Trevor M. Saliba, CirTran's executive vice president for worldwide
business development, said a contract was signed with Harrington
Business Development (HBD) of St. Petersburg, Florida, giving HBD the
rights to market the Grill -- built by CirTran -- in the Americas and
Japan. HBD, said Mr. Saliba, will be buying $30 million in product
from CirTran during the initial term.
The Real Deal Grill is an electric indoor cooking product complete
with a deluxe stand and three interchangeable cooking surfaces. It
will be manufactured exclusively by CirTran-Asia, a CirTran subsidiary
which specializes in serving the growing direct response industry. The
Grill was designed and patented by Charles Ho, president of
CirTran-Asia.
Earlier this week CirTran announced that Holyfield had endorsed
The Real Deal Grill, including being in TV infomercials and print ads
for the product. In October of 2005, CirTran obtained the licensing
rights to the Grill for the Americas and Japan, as well as the
worldwide manufacturing rights for the consumer product, from
EURO-G.E.M. GMBH, based in Germany.
Infomercials to Star Evander Holyfield
HBD will initially market The Real Deal Grill on TV through
infomercials in the U.S., Canada, South America and Japan, which will
be filmed shortly in Florida featuring Holyfield. Mr. Saliba said
CirTran could begin seeing revenues from The Real Deal Grill by
summer.
"Teaming with HBD to bring The Real Deal Grill to market is a
major step forward for CirTran," he said. "Tim and Kevin Harrington
helped pioneer and define the direct response industry, and we are
very happy to partner with them on this project."
Mr. Harrington said that "working with CirTran, we are confident
we will have a high quality product that we can be proud to bring to
market around the world.
"For more than 20 years, our company has produced infomercials and
marketed products globally, generating more than $3 billion in sales,"
he said. "Now we welcome The Real Deal Grill, designed by Charles Ho
and manufactured by CirTran, to our array of products and look forward
to a long and profitable relationship."
About CirTran Corporation
Founded in 1993, CirTran Corporation (OTCBB:CIRT),
(www.CirTran.com) is a premier international full-service contract
manufacturer. Headquartered in Salt Lake City, its ISO
9001:2000-certified, non-captive 40,000-square foot manufacturing
facility is the largest in the Intermountain Region, providing
"just-in-time" inventory management techniques designed to minimize an
OEM's investment in component inventories, personnel and related
facilities while reducing costs and ensuring speedy time-to-market. In
1998, CirTran acquired Racore Technology (www.racore.com), founded in
1983 and reorganized as Racore Technology Corporation in 1997. In
2004, it formed CirTran-Asia as a high-volume manufacturing arm and
wholly-owned subsidiary with its principal office in ShenZhen, China.
CirTran-Asia operates in three primary business segments: high-volume
electronics, fitness equipment and household products manufacturing,
focusing on the multi-billion dollar Direct Response Industry.
About Harrington Business Development
Harrington Business Development (HBD) is part of Reliant
International Media Corporation, a full-service direct response
company founded by industry pioneers and leaders Tim and Kevin
Harrington. The Harrington's, who have been in the direct response
industry since the early 1980's, have produced long and short form
infomercials for products in virtually every category, which have been
seen on TV around the world. Kevin Harrington is a founding member of
the Electronic Retailing Association, and together, the brothers and
their companies have amassed sales for products of more than $3
billion ... and counting.
This press release contains forward-looking statements within the
meaning of section 27A of the Securities Act of 1933 and Section 21E
of the Securities Exchange Act of 1934. With the exception of
historical information contained herein, the matters discussed in this
press release involve risk and uncertainties. Actual results could
differ materially from those expressed in any forward-looking
statement.
KEYWORD: EUROPE ASIA PACIFIC NORTH AMERICA CENTRAL AMERICA FLORIDA UTAH UNITED STATES GERMANY JAPAN
INDUSTRY KEYWORD: SOCCER TECHNOLOGY CONSUMER ELECTRONICS HARDWARE INTERNET NETWORKS TELECOMMUNICATIONS MANUFACTURING RETAIL FOOD/BEVERAGE HOME GOODS SPORTS BOXING PRODUCT/SERVICE
SOURCE: CirTran Corporation
CONTACT INFORMATION:
CirTran Corporation
Trevor M. Saliba, 801-963-5112
trevor@cirtran.com
or
The Kaminer Group
David A. Kaminer, 914-684-1934
dkaminer@kamgrp.com
