InCapta Inc (INCT)

[trsturgut-18]

REALITY CHECK.....IMHO..we will get a true picture of where GZFX is going ..if indeed CC utilizes its marketing capabilities with a FRONT PAGE CIRCULAR AD to launch a marketing blitz to introduce GZFX/GNF to the demographics of the first 100 stores....well then the mere size of the ad will be very telling as to the serious nature of the deal....The past blurb CC used for GZFX in the circular is directed at attracting minimal response.I know the ROLLOUT is serious in itself but to what degree will they take it....The response rate from a front page ad as compared to a blurb on page 16 can take your sub possibilities from single digits per store to hundreds per store...times hundreds of stores...There is NOBODY that knows what will be except the management that is laying out the plans....they already know where they want it to go...how much it will cost and how long it will take to get there.I have been involved with marketing products with some major retailers and the combination of a FRONT PAGE AD and $1.00 spiff to every employee on the sales floor that sells a GZFX SUB can take this little puppy from 0 to 100 MPH in seconds...I will be looking at TWO signs going forward
and neither will be the A/S or the O/S...One sign will be the AD
SIZE and the other will be if they will announce the increased SUB COUNT after the first 100 store rollout...LOOKING AT THE OBVIOUS TENDS TO STUNTS ONES GROWTH...