Baristas Coffee Company, Inc. (BCCI)

[BobSinCA]

104.9 The Brew (KKBW) bills itself as Seattle-Tacoma's Boob Based Active Rock, so perhaps an appropriate place to advertise the upcoming reality show.

Mr. Henthorn announced that the promotional campaign for the show would be national, including TV and radio; have any posters heard or seen advertising outside of Seattle?

Meanwhile, you will not find "Grounded in Seattle" on we TV's schedule for 9AM on October 11; instead, this is a time of day reserved for paid programming, with normal programming beginning at 10AM. If you search "Seattle" within the schedule, you will not find the show.

I continue to wonder about the business model; how is the show's production and air time being funded? If by a third party, you would think that party would be named in the press releases which have been issued. For me, I continue unconvinced that the reality show is a good use of BCCI resources -- which for me should be focused on attracting franchisees, who in my mind are not likely to be watching we TV paid programming on Saturday morning.