Saturday, September 27, 2014 12:29:48 PM
Sep 26, 2014 04:38 PM EDT
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Fast food franchise Jack in the Box experienced a share price increased on Friday, the highest it has been in 52 weeks, reports Ticker Report.
The company's stock price went as high as $65.87, surpassing its previous $62.79 sale. On Friday, stock for Jack in the Box had a volume of 452,098 shares.
Several sources have rated the company a "Buy" status with an average target price of $64.80.
Jack in the Box recently announced its newest release, Jack's Munchie Meal, which includes a new instant win game: Jack's Munchie Peel.
"Last year, Jack's Munchie Meal was a big hit and gave our late night guests exactly what they were craving," said Keith Guilbault, Jack in the Box SVP and Chief Marketing Officer, according to Restaurant News.
"This year, we upped the ante with the addition of Jack's Munchie Peel. With one in four instant winners, we're rewarding the late night crowd with cool prizes and signature food items that they will be really excited about winning."
The company's Munchie Meal and Munchie Peel is available in the Late Night Menu at all participating locations.
Jack in the Box is based in San Diego, Calif. and has one of the country's largest number of chains.
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