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Alias Born | 01/10/2006 |
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Thursday, April 13, 2006 11:06:56 AM
It is not hard for GZFX to get deals with retailers. They are a cash cow for the retailers. AAFES is strong for GZFX, but the public recognizes popular retail names. So not sure a rally can be sustained on the name AAFES any longer. At the right time, it sure would have helped.
The issue to consider is the immediate outlay to the retailers. GZXF pays nearly $ 30.00 in cash immediately to CC, PLUS the cost of the promotional cases and marketing. Acquiring each sub is very expensive. It turns out to be one of the most profitable items on the retail shelf. So retailers love the deal GZFX gives to them.
So it takes a long time to recover from the Red on any given sub thru a retailer.
The other factor that concerns investors is whether or not GZFX can handle the traffic of new subs. The churn rate has been a major issue that is rarely addressed.
So if they pay $ 30.00 plus and lose the sub the second month, it hurts.
GZFX must grow at a steady rate in order to maintain subs. But GZFX needs to gain suns thru other avenues because the retail venture does not help with breakeven much in 2006.
Check into the Cost Per Sub, Churn Rate and also the actual amount coming from each CC store.
The dd above will also show that GZFX will either tap further into the new GG funding and/or continue to sell to market.
The questions above are valid for any person trading or holding GZFX long term. Most questions go unanswered for a reason by GZFX. It it were positive, they would not Gag the Transfer Agent from telling the public.
And the 1.3 billion share trading day along with timing of 25 billion shares further illustrates why we trade at this level.
** I was asked to reply, so bashing me for answering with opinion only hurts the board.
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