Baristas Coffee Company, Inc. (BCCI)

[BobSinCA]

Henry's Tavern, a boost to Seattle kiosk sales. A good thing, as improving kiosk sales and moving to profitability provides money for more promotion and helps prove the business model to potential franchisees.

Additionally, could help build at least a Seattle audience for the we tv show, although the concept of having the TV stars regularly at local venues obviously does not scale nationally.

I am surprised it is CBS Radio -- a national brand, home of CBS Radio Sports Minute, for example, as opposed to the local affiliate of CBS Radio. We will know more about that on Sunday; those listening to games on CBS Radio outside of Seattle can report.

For those in Seattle, will be interesting to learn the business model at Henry's Tavern (coffee for sale or free), and number of mentions on the radio.