Apple Rush Company Inc (APRU)

[MichellesNotes]

BIG OPEN DOOR FOR APRU LVVV

Could LVVV be in the middle of this?
Could this give LVVV the chance to work with both sides?
LVVV could now distribute Cannavest products.
We do need more products.
LVVV could also now sell more products through MJNA.
Anyway you look at this, it looks good for LVVV.

Could LVVV be selling some of the same products as Kannaway?
We'll have to wait and see.

You might want to hold on to your shares, until we find out! :) and yes, I bought more today. :)

READ THIS CAREFULLY TO UNDERSTAND WHAT HAS HAPPENED.

On August 11, 2014, the HempMeds Agreement was terminated by the Company in accordance with the terms
of the HempMeds Agreement which permitted the Company to terminate the HempMeds Agreement
in the event of certain defaults by HempMeds. The Company had previously notified HempMeds
that it was in breach of various provisions of the HempMeds Agreement including provisions
regarding HempMeds distribution of competing products,
the requirement that HempMeds obtain prior approval of marketing and promotional materials,
the Company's ability to access HempMeds sales data, and HempMeds payment of amounts due under
the HempMeds Agreement, amongst others.

The filing states that either party may terminate the agreement
"upon 90 days prior notice of termination or otherwise in accordance with its terms",
but it is not clear, at least to this author, whether the August 11, 2014 date
was the start of the 90 day period or the end. In other words, it is not clear if HempMedsPX will continue
operating under the agreement for 90 more days, or if it is no longer doing so.

It is possible that the termination of the agreement simply means that HempMeds and MJNA may continue as a non-exclusive
retailer/distributor of CannaVest's end consumer products and hemp oils sold to third-party manufacturers,
but with less favorable pricing and payment terms.

Whatever the case, CannaVest may now have to build its own online and offline sales organization,
or contract with another company for those services.
There are some clues in the 10-Q that CannaVest may be building up its Plus CBD subsidiary to take on these tasks,
but CannaVest will quickly need to issue more information to shareholders about this transition,
especially about how, or if, it will affect revenue in the second half of 2014.

http://seekingalpha.com/article/2433305-cannavest-makes-big-non-cash-profit-and-terminates-hempmedspx