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Friday, 09/12/2014 12:57:28 PM

Friday, September 12, 2014 12:57:28 PM

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NEW YORK (Real Money) -- "Hi, Jim, what happened to Mobileye (MBLY) ? I bought it and then it got downgraded. What is your opinion of it now?"

This is the kind tweet that I see all too often these days and it worries me very much, because it shows a basic level of ignorance in the investing process. Why is that? Well, let me break this tweet down into pieces, so you understand why these questions are signs, real signs, not of weaknesses at the company but of people as investors.

First, a word on Twitter (TWTR) . I check my feed every day. I try to answer as many as I can without devoting my day to it. Some people are just being real nice and I favor them. Others are asking exactly what I just answered the night before on "Mad Money" or in Real Money for TheStreet. That's annoying, because we work really hard on both, and 140 words just don't do them justice after we have tried to be very thoughtful about them.

Still others are, frankly, dumbfounding, and I am going to include this questioner because it shows how clueless someone can be about both my work and investing in general.

The first sentence, "what happened to Mobileye," implies something major might have occurred. For heaven's sakes, the stock was down a buck in yesterday's session after doubling in pretty much a straight line. So my answer is: Stocks tend to have people sell them after huge runs, because it's prudent to lock in gains. That's the case with Mobileye's stock. There were more sellers than buyers at higher levels, and the stock had to get knocked down to find more of them.

Now, I have liked Mobileye since the day it came public. I have reiterated that maybe 20 times since then. So I have to ask myself: Does this guy do anything other than look at me on Twitter? Because if that's the case, what's the point? I spend hundreds of hours analyzing companies in-depth and I explain why I like them, and the Twitter format just doesn't capture any of the work, let alone the nuance of it. I always say, why not check the places on the Web where my views are known, say CNBC.com or TheStreet. Why not read me? Why not watch me? If you are asking me about Mobileye after all these recommendations, then you probably think of Twitter as my primary way of communicating with investors. I am sorry, but it can't be. Nothing in 140 characters minus your name can really be helpful in this situation.

Second, if you had done any homework on what I have felt about Mobileye, you would know that I think the company has the best software for car navigation, the kind that all the car companies including Tesla (TSLA) are going for, and the collision avoidance characteristics are amazing. How do I know this? I went to the Web site. It has everything. Please go there.

The third line "I bought it and it got downgraded," is basically saying "Did I do it wrong because I am now down on the stock." Believe me, if you understand the process of investing and meld it with the core beliefs of the show or my writing, that you do homework and then buy and keep doing homework rather than hold it thoughtlessly, then you shouldn't worry about the downgrade. This is the kind of question you ask when you have no conviction and have done no homework and basically just bought the stock because it's going higher.

The actual downgrade was made because, while the analyst thinks the company's terrific, he is cognizant that the stock just doubled in no time flat and has gone up too far too fast. That's just a plain commonsense observation. That's why I tell people that before they pull the trigger on a highflier like Mobileye they should not buy all at once and, rather, be planning on stages to buy if it goes down, something that's pretty much bound to happen soon because stocks, even stocks as good as Mobileye, don't go straight up forever. I think, though, that this gentleman's getting ready to kick it out because of the downgrade, without even knowing what the downgrade's about. Ouch!

http://www.thestreet.com/story/12877547/1/jim-cramers-reply-to-twitter-question-always-do-your-homework.html?puc=aol&cm_ven=AOL
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