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Sunday, 09/07/2014 4:25:20 PM

Sunday, September 07, 2014 4:25:20 PM

Post# of 81999
A question that I believe needs answering is exactly how Mark defines "commercialization". We all have our own internal definition of what commercialization means but when you start researching the business definition you get quite different interpretations of the meaning. One definition talks about "managing a business for profit". If Mark is using the term in this sense it would mean that in his mind commercialization occurs when sales are made and revenues accrued. Another definition of commercialization is the "stage in product development where the decision to order full scale production and launch are made". This definition is pre-sales. Another definition talks about commercialization occuring when a product is "offered for sale." Each definition has different implications for the PR3d timeline and it would be helpful to know the context in which Mark uses the term.
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