![](http://investorshub.advfn.com/images/default_ih_profile2_4848.jpg?cb=0)
Thursday, August 14, 2014 8:55:00 PM
Let's look at their distribution. Here is a map of the zip codes they are in:
![](http://investorshub.advfn.com/uimage/uploads/2014/8/14/texarzip.jpg)
Now, we zoom into LA and look at the stores they are in:
![](http://investorshub.advfn.com/uimage/uploads/2014/8/14/uvyfjstores.jpg)
Now, we look at all the stores that sell liquor in that area:
![](http://investorshub.advfn.com/uimage/uploads/2014/8/14/tctrkall.png)
Do you know how expensive TV GRP's are in LA? Commercial's would be a complete waste of money until you are in at least half of those stores.
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