Eyes on the Go, Inc. (AXCG)
Headquartered in New York City, Eyes on the Go, Inc. is a virtual broadcasting business supplying live and recorded content from top New York City nightlife performance venues. The company, by way of their Gander.tv, streams this live and recorded video from nightlife venues and events. This provides entertainment, exposure, and revenue opportunities. These all make use of digital marketing and social media support. Eyes on the Go introduced their Gander.tv service in January 2012. Eyes on the Go lists on the OTC Markets’ OTCQB.
Eyes on the Go has developed a proprietary software program that runs on computer platforms at customers' facilities. This streams video images and sound from multiple cameras and microphones or soundboards and makes them available to consumers on the Gander.tv website. Eyes on the Go’s expectation is that in the future the company will generate more revenue through promotional programs and venue placement fees, and with select consumer product company sponsorships.
Gander.tv works together with clients to promote awareness, interest, and attendance at venues, shows, and events. The company builds incremental revenue via pay-per-view, advertising, and sponsorships. Gander.tv's mission is to provide unique and authentic content. The Gander.tv service provides online streaming video and audio images from bars, restaurants, performance spaces, and clubs to consumers through the "Gander.tv” website.
Eyes on the Go produces shorter, digestible clips of 1-5 minutes, in addition to broadcasting live content. These clips feature songs and performance segments that can link back to the original video content as it has been recorded or broadcasted live. This gives the company the ability to repurpose their content through third party websites.
Recently, Eyes on the Go confirmed that total Internet traffic for January exceeded 4 million page views. Moreover, total visitors to Eyes on the Go’s websites exceeded 1.6 million. Page views and visitors doubled from the previous month. Eyes on the Go is experiencing a major increase in the average viewers per broadcast event. In 2013, individual events were drawing online viewers at 2 or 3 times the number of attendees at the venue. In 2014, the company is realizing an increase to 5 or 6 times attendees.
