Inergetics Inc (fka NRTI)

[crookedneck]

Bingo! You have NRTI manufacturing the supplements from the cannabis ingredients supplied from TRTC and then it will most likely be a joint effort to get this to the various distribution channels and dispensaries, along with the promotional activity. No matter how you look at it, this partnership has a huge advantage over all the competition, but I still think the biggest advantage will come from this advisory Board that will make our brand the most preferred by retail consumers.

The key here in this space is going to be what consumers will trust, since there is no regulatory requirements at this time, governing the sale of these supplements and what they can claim. Consumers will be left to fend for themselves as to what they will believe, but the vast majority will seek out only the reputable and trusted sources to purchase the supplements that have the most pure ingredients and highest quality that is backed up with the proper credentials and a guarantee they can trust. It will be very similar to what we already see with the products recommended by Dr. Oz, whereas, he will not promote a particular brand, but will tell consumers what ingredients to look for and how much, that will be supported by the most trusted source.

For all we know, Dr. Oz may do review of this category and will most likely use what this advisory board recommends. Sure there will be knock offs that will be sold and bought that will not live up to the claims and have many dissatisfied customers and will eventually die out, but NRTI & TRTC will not be one of them. That is how important this advisory board is, who will only support and endorse those products they actually helped to create. Mr. James took a long close look at this category and looked for what it would take to give them a competitive advantage in the marketplace and this move was brilliant.

The fact is no matter how you look at it, this gives us a huge upper-hand that competition will have a hard time combating or replicating. I've worked for P&G for over 27 years and one of the reasons this company has grown as big as it has, is because they develop products that will have a huge competitive advantage that others can't replicate without being sued. I could give you numerous examples, but they mostly hinge upon the quality of the product that will perform as labeled that offers something to solve a current need that doesn't exist and will attract loyal consumers for repeat sales. This is an opportunity that Mr. James saw with the creation of this advisory board and I think it will play out big time in this space when they go to market. JMHO - Cheers!

But I'm liking how the puzzle pieces within the our network from a supply chain (prod/dist) perspective are closely knit. Def advantageous.