Making Innovation Pay: People Who Making Turn IP Into Shareholder Value
Bruce Berman
Thursday March 30, 10:00 am ET
New Book Shows How Wise Intellectual Property Managers & Investors are Blazing New Trails & Generating Big Profits HOBOKEN, N.J., March 30 /PRNewswire/ -- There are many ways of getting a return on good ideas, but it takes vision and courage to do so effectively. That's the take-away from Making Innovation Pay: People Who Turn IP Into Shareholder Value, (John Wiley & Sons; March 2006; $39.95), a new title written by ten of the leading intellectual property managers and investors. This new book shows how wise intellectual property owners and managers are blazing new trails and generating huge profits. Making Innovation Pay is the third book by noted IP editor and consultant, Bruce Berman, (author of From Ideas to Assets, Wiley, 2001), an acclaimed anthology for investors and managers that has been translated into Japanese. In Making Innovation Pay, for the first time the IP elite reveal the secrets of their success
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