I have to say that I like the PR today.. According to Jo B's first hand encounter with Scott Vanis in Denver at WeedStock:
'Big things are in the works."
Slowly but surely it sounds like the plan is being executed upon..
Highlights from today's PR:
Scott Vanis, Minerco's Chairman: "We are on the fast track for growth as the bi-coastal launch of VitaminFIZZ(R) quickly approaches. We look forward to working with an experienced and savvy organization like Spelling during this first roll-out and many others to follow. Spelling is a world class addition to our world class team."
Spelling Communications will begin working immediately with Level 5 and its strategic partner, Power Brands, to develop a vertical and consumer public relations plan to support the launch of VitaminFIZZ(R) scheduled later this summer. The launch will initially target the New York and California markets and will include a wide range of promotional activities, including public relations, advertising, in-store sampling and hosted events. Spelling will also assist to promote the ongoing introduction of other new consumer products from Level 5 including Vitamin Creamer(R) with Coffee Boost(TM) and The Herbal Collection(TM)
Notable SpellCom Clients:
- BASKIN-ROBBINS, USA, Glendale, CA -KRISPY KREME, Winston-Salem, NC – Krispy Kreme National chain of doughnut shops - PIZZA HUT, Irvine, CA - Pizza restaurant chain - BLOCKBUSTER, Dallas, TX - The world’s number-one video chain. A subsidiary of Viacom - TV Univision (This is how I watch The World Cup in Chicago! Spanish Channel)
**I am betting from now until the end of the year that we will be getting some awesome news, note worthy PR's, and quite a few catalysts... I am willing to risk the amount of money I have put in for the type of return this could deliver...