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Wednesday, 03/29/2006 7:30:15 AM

Wednesday, March 29, 2006 7:30:15 AM

Post# of 51
Direct Response Financial Services Expands Operations With New Office Space and Increase in Call Center Personnel
Wednesday March 29, 7:00 am ET
* Direct Response Financial Services Moves Into New 3,000 Square Foot Facility
* Call Center Is Expanded to Accommodate Sales Growth


LOS ANGELES, March 29 /PRNewswire-FirstCall/ -- Direct Response Financial Services, Inc. (OTC Bulletin Board: DRFL - News), a leading provider of services and products to consumers underserved by the banking industry and credit markets, today announced that it had leased new office space to accommodate the Company's continued growth. Direct Response Financial Services has leased 3,000 square feet of office space located in Agoura Hills, California which will accommodate the Company's growing business. The new offices will feature a state of the art call center to handle inbound and outbound customer calls. The call center now will house 10 part-time and full-time call operators with the ability to expand the call center operations to 30 call operators. In addition, the new office facility will house dedicated computer servers and other equipment to facilitate expedited customer sales and follow-up customer sales support.
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T. Randolph Catanese, CEO and President of Direct Response Financial Services said, "Our new facilities will enable our Company to continue its growth while maintaining the high level of customer service we have always offered to each of our customers. And, with the new technology features which are part of the expansion we anticipate better sales results in the future."

"The new facilities enhance our existing technology advantage which we use in marketing our company's products and services. This new facility combined with in-house computer and telephone systems not only address our immediate customer service needs but also allow for sustained customer sales and later customer service growth over time," stated Devin Lorier, Managing Director of Marketing and Sales for Direct2Own, a division of Direct Response Financial Services.


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