BE AFRAID..BE VERY AFRAID As we prepare to head into the holiday weekend I just want to recap a few things we need to focus on.
1. Since mid June $MINE has reduced its short term liabilities by approximately $1,000,000 (over 75% reduction) and provides update on VitaminFIZZ® revitalization and CoffeeBoost™ expansion. The Company has drastically, and significantly, cleaned up its balance sheet by reducing its short term debt obligations (mostly in form of Convertible Promissory Notes) by approximately $1,000,000. This reduction in short term debt represents over a 75% reduction in the Company's short term debt. V. Scott Vanis, the Chairman of the Company, said, "It has always been one of our top priorities to get our Balance Sheet in order to truly solidify our foundation. While we still have lots of work to do, we are well on our way to being a fundamentally sound company.
2. The launch of VitaminFIZZ® in New York City is now measured in days, not months. As always, we will keep our shareholders and consumers updated as events unfold." DID THIS HAPPEN AS VANIS SAID IT WOULD?? YES IT DID, WASN'T FLUFF OR LIP SERVICE IT DID HAPPENED ON JUNE 23RD. VitaminFIZZ® cans are available in over 50 locations in the New York City (NYC) Market. New York is the logical starting location due to the familiarity with and location of the VitaminFIZZ® cans. We are expecting to add approximately 25 - 50 locations per week in NYC.
3. COMING IN AUGUST - CoffeeBoost™, the boosted formula in all flavors, will be released at the same time as the new bottles of VitaminFIZZ®. The revitalized, zero calorie bottles have a simultaneous, bi-coastal August, 2014 launch planned for New York and California in the initial three flavors: Lemon-Lime, Mango-Orange and Strawberry-Watermelon. The bi-coastal launch will be coordinated and will include sampling, media and social events. The new Coffee Boost™, in all 4 flavors, will also be released in the bi-coastal launch.
BOTTOMLINE... As Scott said "we are in full throttle" the fact that day traders, longs or whoever you are, we are on the launch pad to a solid plan moving forward. Will everything go as planned maybe, maybe not, but the long term growth potential clearly shows we are heading in the right direction. Too many moving parts happening now as things unfold. Nobody really knows how high this stock could go but makes it exciting knowing that "if" you do hold a long position it will pay off. Happy 4th coming up this Friday, God Bless This Awesome Country We Live In USA baby!!
AI
