Wednesday, June 11, 2014 9:12:25 AM
BOCA RATON, FL--(Marketwired - Jun 10, 2014) - DNA Brands, Inc., (OTC: DNAX), makers of DNA Energy Drink, the winner of the 2010 and 2012 "World's Best Tasting Energy Drink" title and DNA energy coffee announced today that it was retracting its previously announced agreement with Trenton Coca-Cola Bottling Co. On June 9, 2014, DNA issued a release announcing an agreement whereby Trenton Coca-Cola had agreed to distribute the DNA line of products.
President and CEO of DNA Eric Fowler, said, "Trenton Coca-Cola has not agreed to distribute any DNA products. I apologize for this misunderstanding. We pride ourselves on our integrity, especially in making public announcements concerning our business. It appears that in this instance I got it wrong." The public announcement also referenced a quote from Chuck Jones, who was purported to be the President of Trenton Coca-Cola. He is not.
The Company has instituted significant internal procedures to insure that it never issues any public releases that are incorrect in the future.
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