Ross' Gold Completes Filming of First Six Webmercials - Busting Myths on Medical Cannabis
TORONTO, ON--(Marketwired - June 10, 2014) - Green and Hill Industries (PINKSHEETS: GHIL) dba Ross' Gold (the "Company") has just wrapped filming its first six webmercials based on dispelling some of the myths of medical cannabis, as well as some of the benefits of medical cannabis to specific ailments including stress, sleeping problems, arthritis, sports injuries and muscle inflammation.
The video series are to be showcased on Ross' Gold's social media channels and website positioning Ross Rebagliati and Ross' Gold as the ultimate source for information on medical marijuana. The six videos are 60-75 seconds each will showcase Ross' situation to make it personal while highlighting his knowledge on the subject and how cannabis has helped him through. Hosted by Ross and include music, graphics and the Ross' Gold logo at the start and finish driving the audience to www.rossgold.com for more information.
The Company hired an outside production firm for the series including professional writers, filmographers, motion graphic design and production experts. The videos are now in post-production and should be ready by late July 2014 for airing.
Ross' Gold will be beginning an intensive social media marketing, and should begin mainstream advertising in by Q3 2014. The media mix will include additional social media and print including billboards and sponsorships. As such, the Company has been advised that Google is moving to a model that rewards websites who provide valued information to the audience. Those rewards are increased traffic and first page Google placement, hence the webmercials should place the Ross' Gold brand strategically high in rankings for medical cannabis in Canada.
Based on the reception and success of the videos, the Company may produce additional ones.
About Ross' Gold
Ross' Gold plans to license it established brand through partnerships with government approved licensed producers in Canada for medical cannabis strains called Ross' Platinum, Ross' Gold, Ross' Silver and Ross' Bronze with specific THC/CBD levels for specific ailments. The Company has an established international brand with the celebrity of Olympic Gold Medal winner Ross Rebagliati and also looking to license its brand to other cannabis related companies globally. Please visit www.rossgold.com for more information.
