In any situation you always try to put, 'Your best foot forward', so let's hope this would be the case or something close to what you suggest. A higher share price has benefits for all concerned. Everyone on the REDG team would profit in all ways that are fruitful. There many different returns on ROI and not all of them involve finances. Money provides options for expansion, recognition, and provides avenue for growth that are not possible otherwise.
Mr Powell is an idea man-and he has good ones. The toxic financing was not one of those good ideas. Maybe a CFO? A person that understands the numbers of business and the business of numbers, is what is needed.
Now. As far as the advertisers are concerned, I wonder if overseas ones have been sought? Explanations are needed concerning the money we have provided. The WHY of something is very important. Folks will understand and be patient provided they receive information based upon the needs and detailed growth plan of the company. A projected business goal which includes profitability along with timelines gives people solid proof that these goals are being worked towards.
