Meta Platforms Inc (META)

[Fletch]

Facebook's New Shazam-Like Feature Is Another Step Towards $85
May. 22, 2014 12:07 AM ET | 5 comments | About: Facebook (FB)

Disclosure: I am long FB, GOOG. (More...)
Summary

Facebook’s new update for its Android and iOS app has Shazam-like audio recognition. It can listen and identify the background music/TV show playing when users update status.
It’s great for Facebook’s data mining purposes. It can further improve its targeted ads campaign.
It’s great for Facebook investors. The more specific Facebook’s advertising platform is, the more ad clients will sign up.

I really appreciate the genius of Mark Zuckerberg. The new Shazam-like audio recognition feature that he will implement today on the Android and iOS app of Facebook (FB) is music to my ears. Facebook is the world's smartest mobile
advertising
company. This should help FB inch further towards the $85 price target. The $85 road leads to Quoth s $100 price target too.
More at:
http://seekingalpha.com/article/2231943-facebooks-new-shazam-like-feature-is-another-step-towards-85