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Re: Steve White post# 61360

Tuesday, 05/20/2014 10:32:39 AM

Tuesday, May 20, 2014 10:32:39 AM

Post# of 143075
What percentage of business deals are made on the golf course?



As the VP of marketing at a fortune 500 company I would say around 80% of all business deals that I make are made on the golf course, and when I say made, I mean make or break. We don't move the office out to the course but we close deals there and then sign the paperwork at the office!


A day on the course with a client has always been used as a strategy to make or break a business deal. Golf is more than just a sport; it's a social and cultural phenomenon. It allows a personal relationship to develop between potential colleagues and existing ones, and also provides a neutral setting, putting the client at ease and creating an environment where all guards are let down and ulterior motives are revealed. Taking the deal back to the office for paperwork to be finalised is simply a formality that follows a good game. And the leisurely pace of golf means that everyone from a young investor to an elderly business big wig and his advisor, whether fat or fit, can play.

http://www.leaderboardgolf.co.uk/golf-news/are-business-deals-still-done-on-the-golf-course.html?tmpl=component