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Re: brooklyn13 post# 10880

Sunday, 05/18/2014 3:41:34 PM

Sunday, May 18, 2014 3:41:34 PM

Post# of 15276
That you are oblivious to this fact is scary...http://en.m.wikipedia.org/wiki/Videotape_format_war
This is only one of many... I'm done with this discussion.
. While Betamax was believed to be the superior format in the minds of the public and press (due to excellent marketing by Sony), consumers wanted an affordable VCR (a VHS often cost hundreds of dollars less than a Betamax);[9] Sony believed that having better quality recordings was the key to success, and that consumers would be willing to pay a higher retail price for this, whereas it soon became clear that consumer desire was focused more intently on recording time, lower retail price, compatibility with other machines for sharing (as VHS was becoming the format in the majority of homes), brand loyalty to companies who licensed VHS (RCA, Magnavox, Zenith, Quasar, Mitsubishi, Panasonic, even JVC itself, et al.), and compatibility for easy transfer of information.[10] In addition, Sony, being the first producer to offer their technology, also thought it would establish Betamax as the leading format. This kind of lock-in and path dependence failed for Sony, but succeeded for JVC. For thirty years JVC dominated the home market with their VHS, Super VHS and VHS-Compact formats, and collected billions in royalty payments.[11]
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