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Re: Texaninvestor post# 31515

Wednesday, 05/14/2014 3:46:36 PM

Wednesday, May 14, 2014 3:46:36 PM

Post# of 45244
The key store count statistic, from a business investor perspective, is that there are 10 stores open now, versus 8 at the beginning of 2012.

In that same period, 5 stores have been closed. So, hopefully coffee revenues are up by more that 25% as stronger stores replace weak ones.

It costs money -- whether paid in stock or cash -- to open and close stores; think equipment, lease obligations, etc.

The fact that the closed stores could not even cover variable costs (labor, materials, utilities) suggests that the company's site selection criteria (AZ, TX) and store purchase (MT) criteria need improvement.