Eyes on the Go Enters Williamsburg, Brooklyn With Leading Music Venues -- Traffic Jumps to 7M Visitors in March
Marketwired Eyes On The Go, Inc
April 15, 2014 10:46 AM
NEW YORK, NY--(Marketwired - Apr 15, 2014) - Eyes on the Go, Inc. (OTCQB: AXCG) ("Eyes"), a virtual broadcasting company providing live and recorded streaming video content from top New York City nightlife venues, has entered the emerging music capital of the world with two leading venues in the Williamsburg section of Brooklyn. The company began broadcasting events from Brooklyn Night Bazaar and Grand Victory, adding a steady stream of new emerging artists to its content.
The company continues to add venues and streamed broadcasts which led to an increase in traffic to over 7 million visitors in March with over 14 million page views. Traffic is growing from a world-wide audience being introduced to unique New York City performances in all forms of music, comedy, spoken word, performance arts, etc.
"We are very pleased with the continuing growth in viewership and are working to monetize this content through digital ads. After reworking our ad server platform in the 4th quarter, we were able to increase our ad fill rates starting in late January. We expect to announce an increase in 1st quarter revenue of at least 3 times what we billed in our last quarter," remarked Chris Carey, the Eyes CEO.
The key here is that they were reworking their ad server, IE- they weren't capitalizing on their web traffic as expected (unfortunately an example of a challenge that a growing company goes through)-- As referenced, the fill rates were increased in late january (MEANING MORE $$$$$), so we should see how the monetization of that traffic is represented in the next Q10
"We have added a video production department which is giving us the resources to curate our content as well as develop a number of unique shows from our venues," stated Mary Carey, the company's COO. "This will position us in a very unique way; not only originating content, but creating productions targeted around specific genre's or themes, pulling the best of what we capture for our viewers."
