Baristas Coffee Company, Inc. (BCCI)

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Nobody has said that Forbes took shares of stock. This ad was paid for by The Fundamentals Report. This company, it appears indirectly, got paid with shares of stock or an associated business paid them cash obtained from the sales of shares of stock issued by BCCI in lieu of money from promotional consideration. Forbes got paid for this with hard cash just like all the other advertisers. This is so obvious, how can anyone not see it. Look at the statements made by BCCI in its financial releases.