Baristas Coffee Company, Inc. (BCCI)

[UndergroundTrader]

My thoughts are that starting a specialty brand is hard to get moving and make good money from the start. You are going to cut some deals to get things moving etc.

I do see that Revenue is down some. My opinion is that some non-performing stores got closed. My reasoning is based on the reduction in fixed assets. That could be 1-2 store closures. That's what any good business man would do. Without more information on this, it is hard to say.