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Alias Born | 07/17/2003 |
Tuesday, March 07, 2006 10:48:18 PM
Based on yours and WLD's absurd notions Apple should be like every other box maker. So if Mikey Dell produces a game console Apple should make one as well ?
That's not Apple .... and its not what has worked for Apple.
Check out Apple's long history after Jobs left it. Sculley and Spindler almost buried the company. At least Amelio had the good sense to bring Steve Jobs back into the fold.
The Think Secret Campaign was not about Famous dead people it encapsulates Apple's complete marketing strategy.
The obsession with seeing the world in terms of Apple vs. the evil empires of Microsoft and Dell may make for good entertainment, but it is a complete sideshow.
You either get that or you don't.
You wanna be sheep buy HP, Dell and a host of other OEM windows box makers.
The primary driver of Mac sales is how compelling the new machines are relative to whatever Mac users have in their hands today. When Steve Jobs got on stage and promoted the new MacBooks and Intel iMacs, the primary emphasis of the message was what? Processing power. And how was it characterized? Relative to old Macs.
No, The primary goal is not to sell more Macs to the base but to give Windows users a viable alternative.
Theirs a iHub Microsoft board .... why don't you moderate that board.
-Alt
"The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn." ~ Alvin Toffler
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