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NEWS OUT
PULSE(R) Heart & Body Health Functional Beverage To Debut At 97 Fresh & Easy Neighborhood Markets Alongside Natural Cabana(R) Lemonades And Limeades
Aug 19, 2015 09:00:00 (ET)
DENVER, Aug. 19, 2015 /PRNewswire/ -- The Pulse Beverage Corporation ("Pulse") (OTCQX: PLSB), makers of PULSE(R) Heart & Body Health functional beverages and Natural Cabana(R) Lemonades, Limeades, and Coconut Waters, announced today that Pulse's flagship product, PULSE(R) Heart & Body Health functional beverage, is ready for mass distribution and will debut at 97 Fresh & Easy Neighborhood Markets in California, Nevada and Arizona. Fresh & Easy Neighborhood Markets mission is saving customers time by making fresh and natural food more available and affordable. Innovation is at the core of everything Fresh & Easy does with hundreds of new unique fresh products that don't exist anywhere else. Fresh & Easy is also featuring Natural Cabana(R) Lemonades and Limeades.
Robert E. Yates, CEO of Pulse, said, "Fresh & Easy Neighborhood Markets is a natural fit for us to debut our innovative PULSE(R) Heart & Body Health functional beverage as well as our Natural Cabana(R) Lemonade and Limeade because our shared focus on innovation and uniqueness is at the core of our shared values. We will be staging in-store demonstrations at the higher traffic stores which are necessary to educate the consumer as to the health benefits of PULSE(R). The fact that it also tastes great will attract repeat customers seeking a healthy lifestyle."
About PULSE(R) Heart & Body Health
PULSE(R) Heart & Body Health is an effective nutritional supplement for those seeking a healthy lifestyle. It is a natural beverage product that is high in antioxidants, selenium, Vitamin C and soluble fiber. Drinking one bottle has more fiber than two servings of oatmeal. It is bottled without preservatives and comes in three naturally sweetened great tasting flavors: Pomegranate/Blackberry, Pear/Peach and Strawberry/Grapefruit. The formula contains safe and effective levels of important ingredients to support heart, cardiovascular and immune system health. The nutrients contained in PULSE(R) are backed by research and are scientifically demonstrated to promote heart and body health. The nutritional ingredients were specifically selected to provide the nutrition necessary to achieve targeted health benefits using patented liposome nano-dispersion technology that introduces the ingredients into PULSE(R) in a format that allows the body to absorb the nutrients. Pulse owns all the formulations, rights and trademarks relating to PULSE(R) and specifically it owns the right to use the following Side Panel Statement: "Formulation developed under license from Baxter Healthcare Corporation". This right is in perpetuity without royalties.
Bobby, I think you hit the nail on the head with the problem. They seem to have a problem getting the product shipped and on the shelves. I'm still waiting for the product to become available locally here but it's one of the few places it hasn't yet. I am disappointed in the decline in the quarter due to that order not being fulfilled but hopefully they are ironing out the problems and will fix this. They have tons of big name distributors to distribute it. They just need to get it to them.
Pulse Provides Q2-2015 Report And Outlook
Pulse Beverage Reduces its Losses and Commences Distribution in China and Mexico and introduces PULSE® Heart & Body Health through United Natural Foods Inc.
DENVER, Aug. 14, 2015 /PRNewswire/ -- The Pulse Beverage Corporation ("Pulse" or "the Company") (OTCQX: PLSB), makers of Natural Cabana® Lemonades/Limeades and Coconut Waters, and PULSE® Heart & Body Health functional beverages, today provided the following update on its second quarter progress and outlook through the first half of 2016.
Pulse introduced Natural Cabana® Lemonade in 2012 and since then has added limeades and coconut waters to the brand in 2014 and developed a multi-national comprehensive distribution system through more than 147 distributors in 47 States, Canada, China, Mexico, Panama, and Ireland. Pulse currently distributes its brands through Sysco, The Sygma Network, Core-Mark, Snyder's-Lance, United Natural Foods Inc. and distributors for Anheuser Busch, Miller Coors, Pepsi, RC/7-Up and Cadbury Schweppes amongst others. Some of the more notable regional and national grocery and convenience chain stores are: Albertsons/Safeway, Walmart, Kroger/Fred Meyer, Kmart, Circle K, Walgreens, Wegmans, Fresh & Easy, 7-Eleven, Whole Foods, H-E-B, Hy-Vee Supermarket, Save Mart Supermarkets, Hannaford, Food City, Raley's Supermarkets, Price Chopper Supermarkets and WinCo Foods.
Business Highlights - Second Quarter 2015 to Date:
During Q2-2015 net sales were down $159,000 over Q2-2014. This was due to orders for 16,000 cases received in June but not shipped until July due to production delays at a co-packer which was beyond our control. The net revenue and gross profit from these delayed sales were $188,000 and $64,000, respectively. We were up 70% over Q1-2015 due to warmer weather months. Overall operating expenses were down 22% and net loss was down 28% over Q2-2014. This was due to continued efforts to reduce general and administrative expenses while increasing contribution margin to 22%.
Pulse's working capital has remained healthy at $1.4 million bolstered by an equity injection of $1 million earlier this year. Pulse plans, in the near term, to leverage its working capital to obtain an asset-backed secured line of credit to provide up to $3.5 million in additional working capital to meet its expected future growth.
Pulse announced this week that its flagship product, PULSE® Heart & Body Health functional beverage, is ready for mass distribution through United Natural Foods Inc. and is debuted at 97 Fresh & Easy Neighborhood Markets in California, Nevada and Arizona. Natural Cabana® Lemonades and Limeades will also be featured. Pulse will be staging in-store demonstrations for all products at the higher traffic stores. This is necessary to educate the consumer as to the health benefits of PULSE®. The fact that it also tastes great will attract repeat customers seeking a healthy lifestyle.
Pulse placed its first order for coconut water for the Mexico market. Pulse ordered 15,000 cases from its new Asian manufacturer; the order is scheduled to arrive in Mexico in September. Pulse negotiated a contract for a lower product cost and lower shipping cost.
Pulse continues its plans to produce Natural Cabana® Lemonade/Limeade ("Limonada") for the Mexico market in a 16oz glass bottle format. A number of major Mexican supermarkets have agreed to order this product in the first quarter of 2016.
Pulse has Walmart store manager approval status across the country to sell Natural Cabana® Lemonade/Limeade. The Pulse team has set more than 180 Walmart stores to date. Walmart corporate has approved Natural Cabana® Lemonade/Limeade to be placed into a 500 store set during the first quarter 2016.
Wegmans 50 mega-stores accepted their first shipments of Natural Cabana® Lemonade/Limeade this quarter. They stocked their stores and warehouses with 4,000 cases of variety packs. Wegmans is rated the best overall grocery store in the United States for 2014, and is a US North Eastern favorite with its customers.
Pulse's Canadian distributor has stocked the cooler sets at all 497 Canadian 7-Eleven stores with Natural Cabana® Lemonade/Limeade. All 7-Eleven stores in Canada are corporately owned with 81 in Ontario and 416 in Western Canada.
Pulse secured a listing for its Natural Cabana® Lemonade and Limeade with Alon Brands 7-Eleven, the largest domestic licensee of 7-Eleven in the U.S., operating 296 convenience stores/gas stations in Central and West Texas and New Mexico. The listing includes three lemonade flavors and one limeade flavor in the cold box section.
Natural Cabana® Coconut Water and Natural Cabana® Raspberry Limeade have joined Natural Cabana® Lemonades in the high volume cold box section at 132 Fred Meyer Supermarkets in Oregon, Washington, Idaho and Alaska. Fred Meyer, Inc., a division of Kroger, is a chain of superstores founded in 1922.
Pulse is in the process of setting an additional 2,000 retail stores through September.
Bob Yates, Chief Executive Officer, said, "We achieved significant operational progress during the first half of 2015 to date. We have spent 3.5 years in establishing our distribution system and have secured product listings at some of the top regional and national retail stores. We believe this and the highlights discussed above will lead to a breakout second half 2015 and profitability in the first half of 2016. With the progress we are making, we are confident in the delivery and execution of our product launches, continued sales and marketing strategies and look forward to communicating more progress on this with our shareholders during the remainder of 2015."
About The Pulse Beverage Corporation
Pulse Beverage Corporation is an emerging beverage company that offers beverage brands that are great tasting, good-for-you, refreshing, low-calorie natural drinks. Combining all-natural ingredients, essential vitamins and minerals, Pulse's line of beverages provides consumers with high-quality, healthy alternatives at a reasonable price.
For more information, please visit: www.pulsebeverage.com or email info@pulsebeverage.com.
Follow Pulse Beverage on Twitter at https://twitter.com/drinkpulsebev.
Become a Pulse Beverage Facebook Fan at https://www.facebook.com/PulseBeverageCorporation.
Forward-Looking Statements http:/ir.pulsebeverage.com/forward-looking- statements
Contact: Broker Relations
Ryan Congo / Keith Pinder – V.P
Corporate Project Manager
Acorn Management Partners LLC.
RCongo@AcornManagementPartners.com
678-736-5673
678-736-5682
Contact: Shareholder Relations
Chris Lowe – COO and Director of Shareholder Relations
Shareholders@AcornManagementPartners.com
678-368-4012
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/pulse-provides-q2-2015-report-and-outlook-300128821.html
SOURCE Pulse Beverage Corporation
Released August 14, 2015
He knows what's going on. Grid petroleum doesn't exist. Not anymore at least.
I think back to a while back when this spiked one morning to over $7 based on buyout news which turned out to be fake. Kicking myself hard for not selling that morning. Best of luck in the future for all here.
HAHA Even those kittie! Great as always to see from you and Kathryn. I actually still own some TRTC unfortunately. I haven't had much luck with my picks lately. ANV filed bankruptcy too. ARIA is the only one I own at the moment that is green. Wish I had took a chance last week and loaded up on SNSS when it dropped from $4 to .85 because in two days it was up to $1.50. Oh if I only had a crystal ball. I still have some faith in PLSB. The numbers are going to tell it all though. Best of luck to you all and have a blessed week ahead!
I agree Driller. Over half of my portfolio is in PLSB and I'm not buying or selling anything. We are either going to get some real news that will start us back up or we crash to zero. Either way, I'm like you. Staying away from the penny stocks from now on.
It's not your money and its just gambling to me. I don't bet anything I can't afford to lose. Thanks for your concern. Lol
I agree. Probably will regret it but I grabbed some .095.
I'm not sure you will get them at .13 John. But that's a good thing. I hope we hold mid-teens until some big news comes along and we bounce.
Do you honestly believe they will drill a well after 'talking' about it for the past 4 years never punching the ground and if they did it would take us from .0001 to .11?? Over 1,000% up? If so we all should be buying buying buying right?
Hey there Dave! Long time no see. Good to see you again. I'm still hanging around hoping for our big day too to turn this puppy around. It sure loves hoovering around the mid-teens though.
That's all they do sealskin. If someone could provide us with just one piece of proof that Grid Petroleum is even a real company and has a plan for drilling oil in the next 20 years of like to see it. All this fluff and imaginary hoopla is for the birds.
That's the funniest thing I've read in a while! What makes you think it'll reach .15?? I'll be ecstatic is it ever reaches .0015.
Yeah I believe today's action was manipulation at its best.
Volume is higher than normal (182,000 midday) and bid/ask is down to .14/.15. Hmmmmm
Indeed! I knew I felt something good coming! Best of luck to all!
Wow you did good getting in there driller! Nice day today!
I have a good feeling something good is about to happen here. Just a good gut feeling.
I was watching them with that IPO. Haven't seen what it has done since it opened. Will check it out Driller thanks!
Hello my PLSB family! Boy, it's definitely Cabana Lemonade weather here in the Sip. Hitting 100 next week they say. Too bad I can't find any Cabanas locally yet. We need some ground breaking news to get this thing rolling back up towards .60, .70 and higher. They haven't updated their facebook since Christmas which is concerning. Come on PLSB!
That's right. Let's pump some oil folks! Btw, Nistel, I marked you #16.
Shhhh! Don't tell them that Nistel! Let them believe it's real and maybe they will start buying this POS up and I can get my money back I lost LOL!
Not even a snowball chance man. AERN is done.
Then move on like you suggest. If you've lost so much here why continue losing time posting? Seems odd to me. I think this year is going to be the year for Pulse where all of the distribution and hard work is going to pay off. JMO good luck to us all.
The only sad story I get from their report is the one about those who sold or are not buying at these levels. JMO
Business Highlights - First Quarter 2015 to Date:
During the first quarter 2015 net sales were up 24% over the comparable quarter 2014 and up 21% over the previous quarter. Overall operating expenses were down 8%, administrative expenses were down 17% and net loss was down 15% over the comparable quarter 2014. This was due to a concerted effort to reduce general and administrative expenses while increasing contribution margin to fixed expense (gross profit less freight-out and advertising) which increased by 32% over the comparable quarter 2014.
Pulse's working capital has increased by $528,130 to $1,668,253 as at March 31, 2015, up from $1,140,123 at December 31, 2014.
Pulse placed its first order for coconut water for the Mexico market. Pulse ordered 15,000 cases from its new Asian Coconut Water manufacturer; the order should arrive in Mexico in June. On average, the new cost is 30% lower with 15% lower shipping costs.
Pulse has Walmart store manager approval status across the country to sell Natural Cabana® Lemonade/Limeade. The Pulse team has set more than 300 Walmart stores to date.
Wegmans 50 mega-stores are accepting their first shipments of Natural Cabana® Lemonade/Limeade this month. They have ordered 3 truckloads to start with. Wegmans is rated the best overall grocery store in the United States for 2014, and is a US North Eastern favorite with its customers.
Pulse's Canadian distributor secured a listing at all 497 Canadian 7-Eleven stores for Pulse's Natural Cabana® Lemonade and Limeade. The listing includes three lemonades and one limeade as cooler placements. All 7-Eleven stores in Canada are corporately owned with 81 in Ontario and 416 in Western Canada.
Pulse secured a listing for its Natural Cabana® Lemonade and Limeade with Alon Brands 7-Eleven, the largest domestic licensee of 7-Eleven in the U.S., operating 296 convenience stores/gas stations in Central and West Texas and New Mexico. The listing includes three lemonade flavors and one limeade flavor in the cold box section.
Natural Cabana® Coconut Water and Natural Cabana® Raspberry Limeade will join Natural Cabana® Lemonades in the high volume cold box section at 132 Fred Meyer Supermarkets in Oregon, Washington, Idaho and Alaska. Fred Meyer, Inc., a division of Kroger, is a chain of superstores founded in 1922.
Pulse is in the process of setting another 3,000 retail stores this month through to the end of June.
MORE STORES ADDED!!
DENVER, April 9, 2015 /PRNewswire/ -- The Pulse Beverage Corporation ("Pulse") (OTCQB: PLSB), makers of Natural Cabana(R) Lemonades, Limeades, and Coconut Waters and PULSE(R) Heart & Body Health functional beverages announced today that it has secured a listing for its Natural Cabana(TM) Lemonade and Limeade with Alon Brands 7-Eleven, the largest domestic licensee of 7-Eleven in the U.S., operating 296 convenience stores/gas stations in Central and West Texas and New Mexico.
The listing includes three lemonade flavors and one limeade flavor in the cold box section. Paddy Sheya, VP and National Sales Manager for Pulse, said, "Securing placement in the cold box section at all 296 Alon Brand 7-Eleven stores is important for the growth of our Natural Cabana(R) brand. Alon Brand 7-Eleven is a powerhouse retailer in the Southwest and we are extremely excited they will carry Natural Cabana(TM) Lemonade and Limeade. Chains such as Alon Brand 7-Eleven is what any beverage brand strives to secure as they are very selective on brands they carry and we know Natural Cabana(TM) will perform well throughout their chain."
DENVER, April 7, 2015 /PRNewswire/ -- The Pulse Beverage Corporation ("Pulse") (OTCQB: PLSB), makers of Natural Cabana(R) Lemonades, Limeades, and Coconut Waters and PULSE(R) Heart & Body Health functional beverages, announced today that Natural Cabana(R) Coconut Water, after a delay due to a change in Oregon Redemption laws, and Natural Cabana(R) Raspberry Limeade will join Natural Cabana(R) Lemonades in the high volume cold box section at 132 Fred Meyer Supermarkets in Oregon, Washington, Idaho and Alaska. Fred Meyer, Inc., a division of Kroger, is a chain of superstores founded in 1922, and was one of the pioneers of one-stop shopping, eventually combining a complete grocery supermarket with specialty stores including: drugs, clothing, shoes, jewelry, garden centre, electronics, toys, sporting goods, and home d?cor and improvement, all under one roof.
"The expansion of our Natural Cabana(R) brand into Coconut Water and Raspberry Limeade at Fred Meyer Supermarkets in the cold box section is a testament to the strong reception to our Natural Cabana(R) brand," said Bob Yates, CEO of Pulse. "Our packaging is exceptional and we are pleased to receive the confirmation of an outstanding supermarket chain. We expect strong momentum to continue as we leverage our robust distribution network to deliver our high-quality Natural Cabana(R) brands."
Pulse's Natural Cabana(R) Coconut Water was featured as a cover article in the March 2015 edition of Beverage Industry, a national beverage magazine - http://www.bevindustry.com/articles/88249-coconut-water-sales-expanding-robustly. The article discusses the sector, expansion and health benefits of coconut water. Beverage Industry discusses all the major companies in the category and that Natural Cabana(R) Coconut Water is a new entrant. After considering all the entrants in the category they chose to place Natural Cabana(R) Pineapple Coconut Water on the cover because of its outstanding packaging.
Hate to see you go john but after ANV I can't blame Ya for taking a break. I'm hoping this or aria will help me regain what I lost on ANV. Still thinking of heading to Nevada and taking a shovel and digging some gold out of ANV properties and taking it to the pawn store lol. Best of luck to Ya my friend and keep in touch.
HAHAHA! Big time April Fool's joke.
A nice day today Huh john?
That's awesome Kathryn! I did have a great day with family and friends and two homemade cakes!! One coconut and one yellow cake with homemade chocolate icing! Both out of this world I'll tell Ya! Haha
Thanks Kathryn and kittie! It was actually yesterday, the 29th and it was a great one! Here's hoping for a great week ahead for us all!
It is so good to see I have some moderator help finally! Welcome GHOSTmomentum! I do appreciate it and I also appreciate your comments here as they seem very helpful and encouraging.
John, I love the lemonades. And especially the limeade! I haven't had a chance to try the coconut water yet and I'm not very impressed with the Pulse drinks BUT when something is healthy for you it typically doesn't taste great right? They aren't bad mind you. Just not lemonade haha!
I really like the idea of plastic bottles as the glass has been a problem for me for years too. The glass looks good but as many have said are costly to ship and have lots of loss due to breakage. The plastic is going to lower their cost and loss from breakage and introduce them into a new world of opportunities.
I'm looking forward to 2015 and what it will bring to Pulse!
Yeah I'm not showing any volume today.
DENVER – March 27, 2015 – The Pulse Beverage Corporation (“Pulse” or “the Company) (OTCQB: PLSB), makers of PULSE® Heart & Body Health functional beverages and Natural Cabana® Lemonades, Limeades, and Coconut Waters, announced today that today the Company closed a non-brokered private placement and sold 10,050,000 Units to private investors at a price of $0.10 per unit. Each Unit consisted of one share of the Company’s common stock and one half of a warrant. Each whole warrant allows the holder to purchase one share of the Company’s common stock. Each warrant is exercisable at $0.20 per share and expires between March 10, 2016 and March 26, 2016. The common shares will be issued with a restrictive legend to satisfy all hold periods required by all applicable securities rules and regulations.
The funds will be used for general working capital purposes but primarily utilized to expand our operations into Mexico and Canada and support working capital growth.
“We are thrilled with the response to our fundraising efforts”, commented Robert E. Yates, CEO of Pulse, “It is gratifying to see our founding and early-on shareholders reinvest in us. With these additional funds we can accelerate our Mexico, Canada and domestic expansion plans.”
Pulse encourages the public to review Pulse’s website and its public filings posted on its website at www.pulsebeverage.com, or at www.sec.gov, which contain information about Pulse that has been prepared by Pulse.
I haven't heard about the new plastic bottles being used RMcNasty. If you'd like you can email me the pictures to guynms26@yahoo.com and I'll post them.
Thanks my friend. I'm $6k in the hole here. One of these days I'm going to do something right. Maybe our beverage will be it.
So John, I trust your opinion. Would you hold or jump ship for a major loss?