Ok,
because many of you seemed to like my post and requested it, here it is again in a less emotional version Sorry it was 5am in the morning in Munich and i was a little bit angry about the things, that happened to the PPS of LYJN last week, as i am invested with a lot of money and believe in that company for 100% !!!
So here is my post, again...this time with nothing but the facts
Good morning all,
i can see that some ppl are a little bit sceptical about the real business of LYJN.
Somebody was posting yesterday, that he's been to shops and didn't find stuff from Lyric Culture? That really makes me wonder?
And because of some crazy rumours like that, last week many ppl sold their shares.
I can only tell you, why should the vice president of Bloomingdale's photographed together with Hanna Schmieder(from LYJN) and Rob Thomas on the Lyric Culture limited edition launch party in Bloomindale's store, when they will never go to sell their stuff there? That is on the pic below.
To doubt if a company like Lyric Culture is real could be a huge mistake. I guess you all remember the True Religion story? They were founded in 2002. And the first 2 years, you could nowhere buy their stuff but magazines like glamour, in-style and all the other's were full of musicians, actors, celebs wearing TR.
Then after that time of celeb promotion, the first jeans came into the "normal" shops. But many, many months later.
I think it's the same here with Lyric Jeans. IMO the strategy of this company is perfect.
I'm a fashion designer from germany (sorry for my bad english) but even here is a big hype and Lyric Culture was featured in the german glamour magazine, In-style and all the other trendy fashion magazines.
We have 10 shops in germany, where you can get LYJN clothes. 3 in Berlin and 2 in Munich:
http://labelfinder.glamour.de/index.php/shop/city/916042/2950159
The guy who wrote, that nowhere in US stores he could find their clothes should please come to germany and i will show him
So i'm sure, that this is not a P&D and wonder about last weeks massive selling.
This could be the new True Religion and then gains would be much, much higher then now. There is no reason to sell IMO.
And this are my honest words and no pushing or anything else.
Maybe you saw in the history of the last 20-30 years, that brands that were made in the USA only became big, when they succesfully hit the market in Europe( especially germany) and were top sellers there. Then worldwide success was only a question of time and then you could take the rest like the huge market in asia, Australia,...
But Europe is and always was an indicator for the success of fashion, music bands and all other hyped brands.
And believe me, LYJN has created a real hype here in Germany.
So it is your own decission now, if you sell this shares or buy more of them.
I just wanted to give you the perspective of this company, from an international POV.
Best regards from germany and GLTA,
BK