Not intended to be the end retailer of the product - TRTC's space in the sector is cultivation and production (they go hand-in-hand). Lots of angles here:
The company's purchase of the CO2 extraction equipment supports this - and extracts ("dabs") are growing in popularity among users due to its less offensive flavor and scent. These extracts are increasingly being utilized in pre-filled cartridges all throughout California and Colorado dispensaries (can't speak for other states) at $50-80 per unit containing 1-2g of product mixed with propylene glycol, ethylene glycol or similar substance. Obviously these are varying degrees of purity, as the production of these high-THC extracts is still an enormous, entirely unregulated market. Additionally, these extracts are what the majority of those that manufacture/cook/bake THC edible products are using. Enormous market share potential in NV with medical recommendations from all states being accepted.
There is also potential synergy between this equipment belonging to TRTC and their recent agreement with VAPO, as the cultivation/processing of the product can then be used in manufacturing these "vape cartridges" within the state of NV. Because these will almost surely be allowed in casinos and along the strip due to them being smokeless, there is a tremendous opportunity for TRTC/VAPO to seize a large portion of the "smokeless MJ" market.
That being said, I am viewing the sell-off is simply an amazing buying opportunity for those who do not hold a position and aren't afraid of a declared short's SA article (greatest hustle I've seen recently, IMO). My first post, so be nice :). I am TRTC long.