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Bill Hodson, Chief Executive Officer of LiveWire Ergogenics, stated, "The 'Start You Up' campaign is an important step for LiveWire to support our aggressive expansion plans as we continue to increase our nationwide footprint.
LiveWire commercials will be shown on the most watched cable television networks including: ESPN, CNN, FOX News, Discovery Channel, SPIKE, AMC, TBS, Lifetime, A&E, Comedy, TV Land, Nickelodeon, Travel Channel, ESPN 2, USA, HLN, BET, MTV, SyFy, TLC, TNT, and FX.
This advertising package will introduce LiveWire Energy chews to millions of consumers with fan-developed content showing how LiveWire helps "Start You Up."
YORBA LINDA, CA--(Marketwired - May 28, 2014) - LiveWire Ergogenics, Inc. (OTCQB: LVVV) announced today the company has signed a national advertising agreement with Adaptive Media, Inc. to provide 100,000 thirty (30) second commercial spots to be shown on over 132 cable television systems.
LiveWire Ergogenics, Inc. Announces National Television Advertising Campaign Titled "Start You Up"
The recently posted letter features:
Newly developed Industrial Hemp CBD Oil products
Re-launch of Apple and Ginseng Rush planned for 2014
Bars, powders, juices and vape oil planned
Global Expansion in the coming quarters
The letter may be accessed at http://www.otcmarkets.com/companyPresentationViewer?cmdId=319
YORBA LINDA, CA--(Marketwired - Jun 3, 2014) - LiveWire Ergogenics, Inc. (OTCQB: LVVV) LiveWire Ergogenics, Inc. would like to inform its shareholders and interested parties that its subsidiary, The Apple Rush Company (PINKSHEETS: APRU), has posted a Letter to Shareholders available for viewing and download on otcmarkets.com. Investors get an up to date outlook on the direction of the company and a preview of what's in store for the next 12 months.
LiveWire Ergogenics, Inc Announced Today That Its Subsidiary The Apple Rush Company Has Posted a Letter to Shareholders
The LiveWire portfolio of brands continues to expand and we continue to leverage our distribution into the marketplace."
This launch joins the manufacturing and distribution ability of LiveWire with the exciting new potential of the CannaRush brand in CBD-rich hemp oil.
Bill Hodson, CEO of LiveWire Ergogenics, Inc. commented, "We have been working very hard to integrate Apple Rush while developing new consumer products.
We have developed an entire line of products based on CBD-rich oil from industrial hemp and we can't wait to introduce these lines to the market."
We have developed and are now selling a product, and we anticipate additional new product releases shortly.
Apple Rush Company CEO, Tony Torgerud stated, "Today marks a significant milestone for Apple Rush
Additional flavors to be released will include Sour Apple, Citrus Mango, Cinnamon Fire and Chocolate.
The CannaRush chews will be sold in 30 count bags. The first flavor of CannaRush is Icy Mint. Each chew has 100mg of caffeine, which is about as much as a large cup of coffee and 5mg of CBD-rich hemp oil.
CannaRush chews are immediately available online at the LiveWire Energy website and on Amazon.com.
YORBA LINDA, CA--(Marketwired - Jul 9, 2014) - LiveWire Ergogenics, Inc. (OTCQB: LVVV) today announced the launch of CannaRush energy chews with CBD-rich hemp oil which will be sold through its subsidiary The Apple Rush Company (PINKSHEETS: APRU).
LiveWire Ergogenics, Inc Announces the Launch of CannaRush Energy Chews With CBD-Rich Hemp Oil to Be Sold Through Its Subsidiary, The Apple Rush Company
But we understand there is confusion in the marketplace regarding CBD and hemp oil, and there is a lot of research that needs to be done. We invite industry professionals to contact us to learn more about our partnership and possibly tour the acreage and research facility," concluded Hodson.
"Hemp has been used for food, fiber, industrial uses, and medicinal purposes in Asia for centuries and we intend to be a major player in this product both in the United States and around the world, hence our determination to lock in an unlimited supply
LiveWire will also offer private label programs, as well as raw material supplies to manufacturers and marketers worldwide.
LiveWire has plans for a wide range of hemp oil and/or CBD-infused products including chews, drinks, powders and e-liquids to take advantage of the rapidly changing outlook for hemp-based dietary supplement products generally in the United States and around the world.
Hemp oil has the optimum balance of essential fatty acids, and is widely used in various health care and nutritional products.
Hemp is grown in China primarily for use in textiles and there are no known CBD production operations currently in the country.
Senior local officials have expressed full support for the LiveWire plan and we are working on designing the extraction and production process with the best researchers at West Anhui University, Lu'an's finest university that has decades of experience with this plant," Earnshaw added.
"China is the world's largest hemp producer, and Lu'an accounts for more than half of hemp production in China.
Graham Earnshaw, President of LiveWire China operations, said, "It's my goal, and that of the entire team based in the States, to make Lu'an City the largest production base for hemp oil and CBD in the world."
We will fully co-operate with LiveWire to achieve this goal."
"We believe CBD production will bring more tax revenue to the government, more income for the farmers, and help the company to expand and develop.
"Lu'an has abundant hemp resources, and Kaixuan has a long history of developing hemp products," he said.
Mr. Zhang Huaiping, CEO of Lu'an Kaixuan Hemp Company Ltd, said he was looking forward to cooperating with LiveWire.
"China is by far the world's biggest producer of hemp, a source from which hemp oil and CBD can be extracted, and we have established relationships and infrastructure which we believe will allow us to become a major producer and international supplier of hemp oil and CBD."
"We are planning for significant production of LiveWire products containing hemp oil and CBD and locking in a significant industrial hemp supply is crucial to our strategy," said LiveWire's CEO Bill Hodson.
The application was approved and sealed by the Administrative Service Center of Jin'an district government, with approval for the related operational activities of CBD production for the Kaixuan Company on behalf of LiveWire Ergogenics, Inc.
Lu'an City's vice-mayor Wang Qi instructed senior officials recently to provide full support to the project.
This agreement is for the development of hemp oil and CBD production.
LiveWire reached an agreement with Lu'an Kaixuan Hemp Company Ltd, located in China's major hemp production region in Anhui Province, and is the largest hemp related company in Lu'an.
Simultaneously, LiveWire announced that it has appointed Graham Earnshaw of South China Investments and resident of China, with extensive experience in the Chinese market, as President of China operations for LiveWire Ergogenics, Inc.
This opportunity came together after four months of designing strategic relationships with the local government, university, and the largest hemp-related company in Lu'an, China.