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What time is it there in Canada and it 9:34
I have some already.
Thanks is that just cal winning
Lol. Explain more please
I know it's about 64 but what where the votes what states got the votes etc..... I'm from Canada. Killer g up here boys. We already have provinces allowing cultivation etc for the ill
Can someone please explain
Exactly what happened. English please lol
Skippy stop spreading rediculous rumors.
This is too much GEKKO. Sticking nonsense.
Please anyone with a brain demand this be taken down.
Why a sticky on 4 year old info. This is ridiculous. Take it off
Why the crazy swings
Explosive run at eod. It was an eating frenzy.
I like this.
Me too
Yes please skippy just buy and join out team :)
I think you have one 2 many zerooos in there
Lol you must be kidding haha this stock is northbound.
I said it was a reversal after we formed a doji and dragon fly doji and a long green candle stick(on decent vol) for conformation. This stock is going on a minor run.
Jump in hold on sell high :)
Or pull your hair out later
Yes it will :)
Lol what's up with the 420 bids haha
I posted that suggestion on there FB page 30 min ago.
They should send everyone that "likes" there FB page a free can"sampler" that would get alot of likes as it spreads like a virus :)
Big storm brewing :)
What's up bro :) glad to see ya back.
This is the first time macd crosses since it hit .019 and the first time momentum crosses and gains strength since Its been over .01
Wow .0065 $$$$$$$$$
You got it delts :)
You got it.
Ok bud I've been trading for a while. And this is a reversal. Have a good day bud with your lil profits :)
Where did all negative Nancy's go????
Daily chart looks great momentum growing,macd crossing, RSI heading north.a few more ticks and parabolic SARS turning. And great vol so far.
Looking good here. 3 days of green. Looks like a reversal in trend :)
Ok pilot let me ask u this...you say you only invest in "blue chip stocks" correct??
Ok so you also said "you once invested in this stock" right????
And u made money right????
So you sound some what intelligent :)
Now im sure a guy with skills like yours:) you know starting companies knowing all the big wigs, set for life blaw blaw blaw Lmfba. Btw
would most likely do his DD right?????? (Since your investing in blue chip companies) im sure you just dont buy stock watching JIM KRAMER.....;)
So my question from this is, you made your money. And a vary good return. Wtf are you doing on this board???????? Move on to the next. It makes no sense. Your on a roll bro. Take your profits and find the next 50%er your just wasting your time here.
UNLESS you HAVE another reason for being here;) good luck.
See you at the top. Cuz I know you'll still be here;)
Btw thanks for keeping 6 on my pot of gold hahahahaha ha
Hey booger good luck on your next stock pic :) you have no clue. Far from a pump n dump. The only company I know of that was in Walmart that was a p&d was spongetech. And this isn't the case for this stock. BBDA isn't just in one Walmart it's in over 80. And over 2000 more locations. Lmao p&d who goes threw this much work for a p&d??????? Noooooooo one.
P&d are eazy to point out. Nothing ever develops from them. No sales no commercial nothing just bulls$$t pr's.
And if you wanna talk about sponsoring NASCAR wow sounds to me like its a good plan. If it wasn't you would see a car with any sponsors. NASCAR is hugggggggge.
Peace out bro. Since you don't believe in this company we prob wont have a chance to chat again. Unless your just here like the others(looking out for the well being of others) lmao ciao
Huuuuuge growth. If each distributor sold min 5 cases a month that would be min 10k cases a month.
Aw you missed out. I had cable in my cell (: Connections my friend :)
Bogee it ran from .0003 to .019. What did you think would happen??? It will get there again soon. Stay calm
Lol I just got out too bud after 2 weeks
Bob Marley relaxation drink made over 500m last year. Yes that's 500millllliooooon
There we go pilot nice to have you aboard :)
What's up skippy :)
Protrade not sure if you read this yet. Good article
For China’s top brands, international success is proving an elusive prize
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THE CREDIT REVOLUTIONARY
For the first time ever, Brazil’s middle classes can get loans. Vincent Bevins meets the college dropout whose IT firm makes this possible
CHILLED DRINKS
After the heavily manufactured energy drinks boom, a soothing alternative has become a $500m business. And it is going to get much bigger. Josh Sims reports
By Josh Sims
Its ingredients include chamomile and valerian root, rose hips, lemon balm and melatonin, the natural hormone that encourages circadian rhythms. Drink it and supposedly you will be enveloped in the fuzzy feeling of a lunchtime tipple without the headache or guilt. Welcome to the latest, rapidly growing sector of the beverage market – relaxation drinks, designed to wind us down, much like the energy drinks so popular during the past couple of decades were concocted to pep us up.
In the US relaxation drinks, which retail at $2-$3 a pop, make up a market already worth $521m (€369m), according to Zenith International. Nielsen expects 20% year- on-year growth through to 2013 and other analysts predict sales of seven relaxation drinks for every 10 energy drinks within 18 months. And with the energy drinks market predicted to be worth $19.7bn by 2013 in the US alone, the soothing equivalent of a Red Bull – still the global market leader in energy drinks some 25 years after its launch – will be a prize worth pursuing.
Unsurprisingly, some of the companies behind relaxation drinks – around 100 of which have launched in the US in the past three years, with names like Mini Chill, iChill and Vacation in a Bottle – are pretty juiced about international markets.
“We live in crazy times, with technology driving an ever faster pace of life and the demand for instant gratification on the rise. There’s a need for products that are more balancing, that allow consumers to take a step back,” says Paul Fuegner, marketing head at Marley Beverage Company, which launched last year. The Southfield, Michigan outfit sells the Marley’s Mellow Mood range, which come in berry, citrus and peach and raspberry tea flavours, all featuring singer Bob Marley on their cans and bottles.
“As there are a lot of companies getting very excited about the potential of relaxation drinks, what is going to separate them, taste and effectiveness aside, is the branding,” says Fuegner, a former marketing chief at Skyy Vodka. According to E-Score Research in 2007, the reggae star has a 91% likability rating. Fuegner concedes that there is a risk of his products being perceived as gimmicky but emphasises that the Marley family are part-owners of the manufacturer. A portion of the profits go to 1Love.org, the Marleys’ non-profit organisation, which funds charities that “promote youth, protect the planet and strive for global peace”.
Nevertheless, Fuegner notes that the energy drinks market has proven the importance of a well-defined image and has changed the rules of marketing for functional drink launches. “The energy drinks market took time to build to its huge size – nobody really understood what they were for and acceptance had to grow. That ground has been paved now. Relaxation drink brands have to be faster to market and with a very clear message,” he adds. “The Marley brand means starting on a secure base with a message that resonates.”
The problem right now, Fuegner stresses, is that crucial differentiation will more than likely have to be achieved with marketing budgets as unenergising as the drinks. With low barriers to entry, high demand – everybody drinks – and with most people seeing a purpose in each drink they have (even if it is simply to quench a thirst), the market is attracting more small entrepreneurs than the soft drinks giants.
As Brian Weber – managing director of Mooresville, North Carolina-based BeBevCo and creator of the Koma Unwind relaxation drink – notes, they are banking on the same delay that saw the likes of Coca-Cola roll out its own energy drink, Burn, only in 2009, more than two decades after Red Bull.
The winners of this potential ‘cold rush’ will, he adds, both be among the first to market – as Red Bull was – and those that can best find distinction on the traditional battleground for innovative drinks launches: competing for space not behind swanky bars, as energy drinks have later in their market evolution, but on the shelves of corner shops and convenience stores. Here the basics could prove decisive. “It may be the drink itself that gets the second purchase, but in this market it’s brand name, packaging and position that will get it noticed in the first place,” say Weber.
BeBevCo’s range includes a lightly carbonated berry-flavoured ‘chillaxation drink’ and a ‘Chillaxation Coffee’ that promises “the taste of coffee but with the calming affect [sic]”. Packaging-wise, they resemble the sort of grooming products you’d find in any teenager’s bedroom. In the meantime, BeBevCo is hatching distribution deals for France and Israel.
“Every detail counts in shaping a brand, because there are just so many products in such a small space offering to do much the same thing,” says Mark Bair, whose relaxation drink Blue Cow was the first to market in the US, in 2004. The name is more than an obvious joke – the more laid-back counter to Red Bull – says Bair, who used to work in Coca-Cola’s business development department and is now Blue Cow’s chief operating o?cer. “Our name stands out and as Red Bull has proven, you can be esoteric and still be a market leader. In a crowded market of drinks launched by independent companies without huge budgets, we think a memorable name will be key.” A case in point is the German brand Antistress Brennessel, which failed to catch on when it was launched in 2008.
In the run-up to the European launch this year, Blue Cow’s plastic bottles – designed to stand out in a sea of cans – have been replaced by a tiny 2oz shot bottle, easier to ship, merchandise, sell over the internet and fit into a handbag. And this hints at the different audiences that the different brands hope to make waves in, without, as yet, major advertising or promotional resources to make it happen.
Blue Cow has women on the verge in its sights, based on research suggesting the harassed working mum will be a primary consumer. Marley is aiming at a cosy, family-friendly familiarity. Others are going for the shock factor beloved of teens: Purple Stuff , by Funktional Beverages of Spring, Texas, Mary Jane’s, from The Relaxing Company of Riverside, California, and Novocaine, by Malava Beverages of Newport Beach, California, all make sly allusions to narcotics: “Don’t stress... Get numb!” as Novocaine’s tagline advises. Meanwhile, Drank is rock to Marley’s reggae. Riding growing health awareness it may be – relaxation drinks are in part positioning themselves as alternatives to alcohol – but the brand is pursuing an edgier fashion appeal (taking its name from Sex & the City’s “let’s get our drank on” call to party).
It aims “to be a drink you’d choose because it’s trendy, about taste-making,” says Peter Bianchi, chief executive of the brand’s owner, the Innovative Beverage Group, which also distributes energy drinks Jolt and Rock Star. “It’s why we’re a brand that is already being cited in rap songs.” This, according to Bianchi, is what has made the brand the US market leader, selling 17 million units since it launched in 2008, seeing consistent 20% growth quarter on quarter and winning a 70% market share. Profile, he argues, is crucial, which is why the company was careful to select a large 16oz can and graphics in lavender, an atypical colour in the soda industry. This will be crucial for the European market – Drank is shipping to Eastern Europe now and will be available throughout the rest of the EU within eight months – especially if relaxation drinks are consumed in unexpected ways. Red Bull, after all, was embraced as a mixer throughout the continent but not in the US.
“Drank may have a scientific basis but it is also a product about style,” Bianchi adds. “Compare it with the launch of Fiji Water. Big celebrities started to drink it because it had that distinctive square bottle. It was just water otherwise, whether from Fiji or
not. The purple can is a statement. In this race, brand is going to prove more important than for many product innovations, because although there are flavour varieties the ingredients in one relaxation drink and another are much the same. It’s about fighting for position, getting the right brand feel for the right consumer.”
Indeed, Bianchi is not alone in expecting to see a similar pattern of growth with relaxation drinks as occurred with energy drinks, albeit over a timescale measured in months rather than years – a huge proliferation of brands, followed by a rapid dropping off of most to leave three or so with market dominance. Being fast to market could prove vital because, says Bianchi, “when a new kind of product appears in such numbers, consumers get confused and reach for the leader, the innovator”. With sports drinks it was Gatorade, with health drinks Vitamin Water.
Certainly a clear proposition will help in what looks set to become a cluttered and confusing sector. Some drinks claim to be simply calming, others to promote sleep; some to help prevent jet lag, others to improve concentration; some to be natural, others using more esoteric ingredients (both of which have been uncertainly linked to unwelcome side effects); some to be drinks, others more dietary supplements (which is how Drank has eff ectively circumvented Federal Drugs Administration concerns about melatonin not being an approved substance for foodstuff s).
Helpfully, the regulatory minefield is, Blue Cow’s Bair suggests, one reason why the beverage giants may be slow to take to the market themselves. Certainly regulation could prove as much an issue in Europe as the US, although just how far EU and other national health and safety directives will impede the market remains unclear – the addition of melatonin to food and drink is banned in the UK, for example, but not elsewhere. Red Bull has in its time been subject to bans in Denmark and Norway over concerns regarding its active ingredient, taurine. The drink in its original recipe was banned in France for 12 years (a modified version, containing caff eine but not taurine was offered instead) until the French government was forced to legalise it because EU regulations state that a product made or sold in other EU countries cannot be banned unless a health risk is proven. Yet bad publicity has had little impact on sales. Last year 4.2 billion cans of Red Bull were sold, 7.6% more than in 2009, with much of the growth from Europe and the Middle East.
Cecilia Martinez, an analyst with food and drink consultancy Zenith, says: “There is demand for relaxation drinks, but their success in Europe will depend on market harmonisation, as well as how well companies can explain the product benefit. It’s not necessarily an easy one to explain. But once these issues are addressed, the number of entrants will rise significantly.”
Clearly, this is no time to relax.
http://www.cnbcmagazine.com/story/chilled-drinks/1368/1/