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the new team came in late december / early jan.
Kona sales were dismal. Product(s) good but never could get brand awareness, establish recurring sales and was focused on RC alone.
New team is rebuilding ground up. New production, adding new products etc.
i hope they don't repeat RC's errors. They need brand, marketing, sales mgr of stature / experience in top leadership position.
Liquid Death built a bil company on water and BRAND. Targeted consumers aligned with its 'vibe'.
Looks like Covert actually produces revs.
Unclear what they paid.
But as noted earlier, only need to get the motor running in a growth positive direction, get free of past legacy and present a transparent opportunity for investors.
They state working on all. If they do, then significant returns are possible.
possible...all depends on a track record to change narrative from past through results and execution.
perhaps...
right now lots uncertain.
my bet is some of the ground laid in 1st qtr will start to build forward.
Cap is 4.5 mil... just has to click on a few cylnders for some meaningful % moves.
Dont see additional shares in last couple of months.
i still think this team has plans that may surprise
i think much more than a shell. It has been my bet new mgt is serious about building the co on the back of Kona.
At less than 5mm cap risk reward can be huge.
My bet stands... but disappointing to miss target opportunity.
i agree that this perpetuates a mgt style from past.
Even w good product if they cant sell, visible, scale...then will not get out of gate.
This should be upbeat, fun, exciting. Need ro SEE , taste, get in market game.
I dont think no release today is a big deal in itself but it IS a missed opportunity. So easy to manage communications and not get boxed in, or create false expectations.
This is all about sales, slick marketing, exceeding expectations.
The company has a narrow window for success.
Competition is coming to sector with new changes to hemp/pot declassification
CuraLeaf, an established profitable pot co of scale is launching hemp/thc bevs this coming fall. I think they will meet their dradlines. They are not alone.
i have a hard time with bio pharma individual calls. Invest in a covered call fund in the space w monthly div, Veev as a play on entire sector plus ai, and lately a value play PFE in mid 20's... big div and looks like corner turned.
Reality price?
No hard way to assess since limited diligence available.
The co has a current valuation of about 5 mm and has projected annual revs ( 12mm),
.003 would represent 9mm +\-.
Imho if new site , name is professionally done, more clarity on Covert, clarity on plans for legacy products, rev growth, serious investor presentation then .003 would be a near/mid term target.
Lots to make clear, but + potential if done.
not sure this sits w company.. but perhaps some mm'ers, large holders , predatory traders.
Clearly if one goal is to make this string a dumpster fire, mission accomplished.
just an informational note-
there are paid posters who post frequently to elicit fear or enthusiam. They try to stir direct dialogue through repetition of incendiary posts about doom or overblown hype seeking engagement.
Best is not to repond or engage directly.
new mgt has to evolve from lots of legacy issues... debt, awarded shares as well as lack of effective past mgt.
some think 'collusion' for p&d etc... i dont.
Too much work and $ to go nowhere.
A lot more to be made in building a successful co.
one co i liked in last release was the Botanicals Co. Interesting co, fresh team, fresh products, would be great partner /aquistion.
OMG... 18 posts in a day
no info, no insight, just bashing others and pushing a repeated narrative of .001 and 'lmao' ad nauseum.
stake? none.
past grevience... who knows
time to post volumes and price moves that all interested can see w/o help suggests clearly retired or unemp.
suggestion... chill dude. If all folds as you seem to want then you will be happy ( why? who knows) but no need to dance on graves.
my bet is if this actually succeeds you will flip and say long all the time... or bought sold at perfect pivots.
But for now, just an annoying noise making it harder for others of any view to want to engage.
you dont see they are good at that with kgkg.
Look back multiple years.
15 posts in 1.25 days?
Yet hold no stake and only think this goes to 0001...
?
disagree w this one.
IF you take new mgt at its release 'word' they are working to evolve the co in a rational way.
Kona Gold is one brand in a portfolio. A new ticker/name more correctly describes the co with added benefit of another step away from past.
For my part think a good step.
That said the key is getting any of these brands/products visibly on shelves and selling.... moving from 'going to' to reporting positive $ reaults.
IMO Much of this volume involves the huge holders , debt, RC, and others in what i expect is a transition over time to new investors.
Over half a bil in 2-3 weeks sold and taken in.
My bet is a positive, despite this pull back, with new stakeholders over time.
been doing in pieces .001-.0012
still hold some at .0018 avg after last run.
- again note to critics , not advocating!
now now, avoid the nasty aspersions.
my obvious point is that reaching a penny does not 'qualify' for listing upgrades.
Nor is the stock price a priority on day to day, with focus on building lasting results.
Mgt has had 4 months. A review of releaaes suggests a lot is going on.
Many/most here are convinced this is a P&D for mgt self gain, or worse a front for RC,
i dont. The volumes traded over last weeks post name change are among the largest in co's history. i suspect this is not just retail dumping all at once. Thr large block end of day you noted is a consistent pattern of a large buyer(s) working w market makers to clean up in big block purchases.
This will pass. And assuming so following will see moves up witt much less headwind as shares in longer term hands.
Yes, the co has to execute now, making $ real w the plans presented.
i have bought shares down at this level building a substantial position.
No pain no gain!
all this in 4 months... amazing!
Fyi - .01 doesnt trigger anything
and that is funny why?
agree... there will be buys or sells... or both
whats most interesting to me is the large clean up block trading.
Lots of smaller sells take it down and big block buys take in the inventory.
There is real accumulation... perhaps past debt conversion, or past insiders... but this is not just retail trading imho
Almost half the entire float...
lots of unknowns... uncertainty and risk.
i have never encouraged any to buy, and certainly only to rebut some of the intense negative posts. I am well aware of RC and the deceptive destructive past... posted about that in the interim times.
Assume grown responsible adults in charge of their own investments and risk tolerence.
Agree this is a spec... lots of possible downside or upside... time durations in flux. Basically non reporting... so all are blind for real diligence.
i think i have responded to you and in open posts several times.
Only repositioned this Dec/jan as a spec on new 'team' developments. Prior held almost none since the 'great run' of '18 / '19.
posted that the 2nd q should be enough time to see numbers and results (if) from new team.
Am fine to give team 6-8 mo to see results and freshly appraise.
possible...
we shall see soon enough
clear they have to show results, and communicate what the entire co is now, a shares/debt/operating-sales plan visible to both retail consumers and potential investors.
I think the volume, now approaching 1 bil after last release is more than coincidental lg retail selling.
Releases have been interesting but abstract... with past credibilty issues of previous mgt, new team has to see that it will take actual results to turn views and $.
At .0012 risk reward is great IF they seriously execute and create a growing viable co from these brands, old and new.
i am in $$.
But at the moment am taking a beating in the woodshed with this and my BTC lol.
crazy talk about aquisitions... company has to first execute and create brand value.
And co is not making all these changes for a pump. When i first reentered end of last year/ beg this year posted mid summer / 2q ish would show real transformation or not.
Juries out, but betting some meaningful % gains ahead
not sure what criteria you use to analze equities, but a few low volume days after half a bil + traded in the last 10 days is a good thing.
Selling has exhausted itself... slow working forward, cleaning up.
Big test will be to break past .0025 then .0028. Should creep forward and then break out.
another month?
Not quite aligned w pace of releases in '24
in one of their first releases they expressed their goals, as well as acknowledged the challenges..
But i find the massive volumes traded over the last weeks interesting. Well over 500mm shares, a significant % of the outstanding.
not reissued... but you'll see the ticker change automatically when approved/ confirmed
they forecast 12 mm revs not income
yes... and the release waa about a name change to better represent the current direction. Kona will be one distinct brand under the new label.
so trying to keep track of your flip flops... excited by trade by trade advancement, and next day excited about trades down and bashing.
they posted revs. Income will follow.
forecast 12mm eoy.
This is a name change to better express the direction of co. Each specific product segment will be featured, including kona g to my understanding.
They encourage questions ... do it !
Of course anticipate you posting about the share/co progress that is coming AFTER the fact.
read the release
they are keeping all product specific brands, and likely will retain individual product sites, names etc, marketing to respective consumer niches.
a holding co makes perfect sense as they aquire , and note the release indicates more coming, brands in different market sectors.
for the legacy skeptics who are near the offices i suggest taking time to go to the upcoming open house.
agree
love the name, feel and holding umbrella for brands.
Really seems some bigger smart plans being worked.