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Blog 06NOV2021:
HHSE Files Motion to Dismiss
http://hannoverhousemovies.blogspot.com/2021/11/hhse-files-motion-to-dismiss.html?m=1
Dear HHSE Friends - as promised, the HHSE motion to set aside the Daisy Winters default was filed on time with the Superior Court in Orange County, California yesterday. The filing and notice of the hearing date (which will occur on Jan. 7, 2022) should appear on-line by Monday.
Could be exciting times for HHSE starting next week fingers crossed!
HHSE
Twitter 07SEP2021:
That’s a wrap! Now just a short hop through editing and post to reach $1-mm+ in distribution revenues for WILDFIRE!!
https://mobile.twitter.com/EricHhse
HHSE
BLOG 03 SEP 2021: Clarification on HHSE Press Release # 1 Today via Access Wire
http://hannoverhousemovies.blogspot.com/2021/09/clarification-on-hhse-press-release-1.html
Good Morning - HHSE Friends - After approval yesterday of the Production Update News Release to Access Wire, an eagle-eyed editor contacted HHSE to point out that the Parkinson quote in the release below could be misunderstood. To clarify, "WILDFIRE" is the first (announced) HHSE facililitated-production that will have exclusive placement onto MyFlix after the first-window of Major Studio sales. As worded, it could sound like MyFlix might not have any other titles... which would be surprising news for the 51 pre-existing studio suppliers that collectively represent over 15,000 titles for MyFlix.
HHSE is structuring a model for movies like WILDFIRE, LEGEND OF BELLE STARR and MELTDOWN (and other high-profile, original productions) wherein the first-run release will occur via a Major Studio partner (news coming soon!), with MYFLIX handling them thereafter. The company's days of dealing with low-end product and outside producers is over.
ANYWAY - there is LOTS good stuff in motion. The new WILDFIRE song with Michael Martin Murphey and Chevel Shepherd (music video shot on Tuesday) sounds like a big HIT - and something accessible to an all-new generation of music lovers!
MORE TO COME....
Adrian Paul and Cara Jade Myers Join Cast for Hannover House Feature, "Wildfire: The Legend of the Cherokee Ghost Horse"
SAN ANTONIO, TX / ACCESSWIRE / September 3, 2021 / Television star Adrian Paul and Native American actress Cara Jade Myers have joined the cast of "Wildfire: The Legend of the Cherokee Ghost Horse" which is currently finalizing principal photography in southern Texas, announced distributor Hannover House, Inc. (OTC: HHSE). Adrian Paul is best known for his long-running, hit television series, "Highlander." Cara Jade Myers just completed filming the principal role of Anna Brown in the current Martin Scorcese period-thriller, "Killers of the Flower Moon" (which also stars Leonardo DiCaprio, Robert De Niro, Jesse Plemmons, John Lithgow, Lily Gladstone and Brendan Fraser). The addition of these final characters has allowed for the completion of this Hannover House-facilited production.
Chevel Shepherd, winner of NBC's "The Voice" competition plays the film's lead. Other stars in the film include box office star Anne Heche ("Six Days, Seven Nights"), singer-songwriter Michael Martin Murphey ("Lonesome Dove"), Native American star Mo Brings Plenty ("Yellowstone") and Major Dodge ("Cobra Kai"). Newcomers are Olivia Slatton-Fite, Mariah Davis, Harmony Holmquist, Ginny-Grace Ledbetter and Tyara Noon Thomas. Major Dodge IV, a recurring child star of "Roswell, New Mexico" plays Chevel's little brother in the film. Producer is Chris Large and writer-director is Eric Parkinson, who is also the C.E.O. of Hannover House.
"This is a huge step for Hannover House in completing our support of this film's production," said Eric Parkinson. "The film represents the foundation of our new business model which avoids third-party productions in favor of higher-profile films that the company facilitates. It is also our first film that will have an initial release through a major studio and the first title that will have a MyFlix home placement thereafter. We received many inquiries and offers from international buyers at the Cannes Film Festival in July, and the expeditious completion and delivery of the film will be a huge boost to the cash flow for Hannover House," he concluded.
Hannover House stock shares are traded on the OTC markets under ticker symbol HHSE. Large shareholders in Hannover House believe that credibility and enthusiasm for the company will dramatically increase with the current corporate filings, the completion of "Wildfire" and the launch of the MyFlix service.
For More Information Contact: Eric Parkinson, Eric@HannoverHouse.com 818-481-5277
HHSE
Twitter 25 AUG 2021:
https://twitter.com/EricHhse/status/1430549182515982340
Eric Parkinson - HHSE
@EricHhse
OTC Markets Issuer Services confirms that status for HHSE will be restored to Current “as early as today.” Clerical matter regarding verified profile.
11:14 AM · Aug 25, 2021·Twitter for iPhone
1
Quote Tweet
2
Likes
OTC TRADER
@Juan97764373
·
49m
Replying to
@EricHhse
Where is the form 10 and S1 filings you said is ready 3 weeks ago ?
Eric Parkinson - HHSE
@EricHhse
·
46m
Filings are ready - and as previously disclosed, counsel is responding / resolving key legal items to clear our path for approval.
OTC TRADER
@Juan97764373
·
47m
Replying to
@EricHhse
Where is the news about myflix ?
Eric Parkinson - HHSE
@EricHhse
·
44m
Watch for national release of MyFlix news regarding consumer launch! Thumbs up
OTC TRADER
@Juan97764373
·
43m
Nice I waiting on that Raising hands
When we can expect that
HHSE.
SUPPLEMENTAL INFORMATION & DISCLOSURE
BOARD OF DIRECTORS ACTIONS
https://www.otcmarkets.com/stock/HHSE/disclosure
HHSE
Blog 28 JUL 2021:
Hannover House Adds Martens to Advisory Board
Jul 28, 2021 1:08:53 PM
OTC Markets Group Inc. News Service
Fayetteville, AR —
Hannover House, Inc. (OTC: HHSE) has announced the addition of Kyle Martens to the company's advisory board as an initial step to potentially adding him to the company's Board of Directors.
Kyle Martens is an producer, actor, investor, and successful entrepreneur based out of Houston, TX. In addition to his extensive work in the sales and marketing of medical devices, he has also worked as an executive producer and actor in the family-appeal feature film "Wildfire." Graduating high school from Spearfish, SD, he went on to play collegiate football at Rice University where he was selected as a 1st and 2nd team All-American and invited to the NFL combine. He performed camps with the Chargers, Dolphins, and Redskins before hanging up the towel on the NFL. Kyle has terrific interpersonal skills and business acumen that make him a solid addition to the Hannover House advisory board.
Martens will join with Christian Large as an advisor to Hannover House with the plan of being added to the Board of Directors after the filing of the company's Form 10 Registration. Hannover House has also obtained commitments from two additional board candidates - including a Major Studio executive and a manager of one of the top streaming services - both of whom will be announced following the publication of the Form 10-12(g) Registration with the Securities and Exchange Commission.
Hannover House is an entertainment and media company operating continuously since 1993. The company has successfully released over 450 titles in its history, including top-selling books, theatrical movies and home video programs. In response to the media delivery trend, Hannover House is now focused on the formation and launch of a multi-studio streaming venture known as MyFlix.
For more information contact: Eric Parkinson, C.E.O. / Eric@HannoverHouse.com / 818-481-5277
HHSE
Blog 17 July 2021:
Market responds to Real-World Success of HHSE / MyFlix - sending Shorts into Meltdown
http://hannoverhousemovies.blogspot.com/2021/07/market-responds-to-real-world-success.html?m=1
Greetings HHSE Friends & Followers - Friday, July 16, 2021 was an eventful day for Hannover House and MyFlix as we announced the closing of L.O.I.'s for the funding of $20-mm for the company's first-ever "A" level production, "MELTDOWN." As disclosed in prior blogs, there is almost two-years of production company overhead that is earmarked for HHSE / MyFlix included within this production venture. So, this major film solves the company's operational needs, solves the "locomotive title" needs and elevates the enthusiasm point for MyFlix consumers, suppliers and HHSE shareholders. Big Stuff - and not surprisingly, the market responded with over 32-mm HHSE shares traded yesterday, pushing up the stock by over 30% on trade dollar volume of more than $800,000.
But not everyone is celebrating. The vocal HHSE short-sellers are in their own "meltdown" mode right now, desperately scrambling to stop the company's momentum with their 10-year-old, and always false "sky is falling" narrative. The current focus of their attacks is the ongoing actions to unwind the Lewin (New York) default judgment. HHSE's first filing to re-open the case in New York was denied yesterday, but that simply triggers the appeal to the higher court (which appeal is being filed on Monday). As previously disclosed, there was no agreement by HHSE with Lewin, no obligation to repay for his P&A that he voluntarily provided to support his own movie, and no personal guarantees on this (or ANY) HHSE agreement by the officers.
The HHSE response to the lawsuit in 2018 were "struck" as a sanction by the court due to non-delivery of Discovery materials. Why didn't HHSE deliver the discovery materials? We have provided medical and physician documentary evidence that Fred Shefte was hospitalized at that time (for a total of 18-weeks), and that he was the only point of communication to our prior counsel in New York (Michael Drobenare). Normally, the court sanction for late or non-delivery of discovery documents is a modest monetary fine, such as $2,500 to $5,000. But in this instance, the NY Judge took a rather draconian step to "strike" the defendant's answers, which set-the company up for a default judgment. In subsequent hearings after the default (to which HHSE was not a party in attendance) Plaintiff's invented a debt amount ($1.3-mm) and further falsified to the court that Parkinson and Shefte issued personal guarantees. HHSE's new counsel pointed out that no legitimate business deal for $1.3-mm proceeds without any form of agreement... and that accepting Plaintiff's verbal representation without any written back-up is an injustice worthy of appeal.
Contrary to the lies that the short-sellers are currently posting to stock chat boards, Lewin (Plaintiff) does NOT own any HHSE stock shares, and cannot ever under securities laws demand that shares in HHSE be issued. As a good faith gesture to the local Arkansas courts, HHSE agreed to release two stock certificates NOT in HHSE, but for HHSE subsidiaries, specifically: a certificate for 1,000 shares (out of 1-mm authorized) for Medallion Releasing, Inc. and another certificate for 1,000 shares (out of 1-mm authorized) for Vodwiz, Inc. The owner of both of those stock certificates is Hannover House, Inc. These subsidiary stock certificates were issued in good-faith to the court, but not as a transfer of ownership. Additionally, HHSE paid into the Arkansas court a good-faith payment of $2,500 to interplead until after the New York case is resolved (the filing of the appeal Monday keeps the NY case open). Under securities laws - even if HHSE decided to settle with Lewin - the MOST Lewin would be allowed to receive in HHSE stock would be for shares in the amount that he actually paid to HHSE as our booking fees on his film (plus interest). The amounts that he paid directly to outside vendors on behalf of his production company, East Side Story Films, LLC, are not eligible as those funds were not paid to HHSE and would not meet the evidentiary requirements to support a stock issuance under S.E.C. rules. HHSE (or any OTC issuer) cannot just randomly issue shares unless the transaction meets the rules of consideration requirements.
Anyway, there's good evidence that the shorts are being squeezed, so HHSE shareholders can anticipate louder screams as the rising value of the company's stock brings them increasing pain. We view their increasing desperation as further proof that we are on the right track.
A separate blog will be released in the next few days about "MELTDOWN" and what the financing L.O.I.s mean for the pre-production activities, casting and HHSE / MyFlix. Very exciting times, and a fantastic outcome from a solid presence at the Cannes Film Festival / Marche du Filme. Good times!
* * * * *
Except for the Friday news on "MELTDOWN", the PRIOR press coverage at Cannes last week was focused primarily on "WILDFIRE" and the presence of two of our lovely stars (photos below).
HHSE
BLOG 01 JUL 2021: HHSE Press - Thursday, July 1, 2021
http://hannoverhousemovies.blogspot.com/2021/07/hhse-press-thursday-july-1-2021.html
Greetings HHSE Friends & Followers - we are awaiting attorney approval of verbiage on our press announcement today regarding S.E.C. filings and the F10 Registration. The posting of today's news is unlikely to occur before market close... but we are told that approvals will occur "by day's end" and that we can authorize Access Wire to publish thereafter.
Meanwhile, we are in full sprint mode on our Cannes meetings (MyFlix & Meltdown), as well as the HANNOVER HOUSE and MYFLIX corporate videos - which we want to have completed prior to next Friday (to support our Cannes presence as well as to build shareholder enthusiasm and consumer awareness).
HHSE
A Special THANKS to the HHSE Longs & Supporters!
http://hannoverhousemovies.blogspot.com/2021/06/a-special-thanks-to-hhse-longs.html
Good Evening HHSE Friends, Followers and Partners - As we embark on the beginning of an acceleration of momentum, we wanted to take a moment to give a HUGE and SINCERE "Thank You" to those who did not lose the faith or patience during the past few (especially challenging) months.
We share the enthusiasm for those shareholders who want to know "are we there yet," with the destination (usually) being the release of the Form 10 Registration, the launch of the new raising, or the consumer campaign for the MyFlix streaming service. Any one of these three MAJOR endeavors is exciting enough... but when you put all three together at the same time - it's the perfect collaboration of concept, funding and structure.
You will notice news much more frequently now... beginning with what might appear to be somewhat "lackluster" historic overviews of the company and MyFlix... but working-up over the next few weeks into significant news that LONGS do not already know. The rationale of this press campaign is based upon the expectation that we will now begin attracting first time visitors and new attention to the company... people and funds that do not already know about Hannover House and MyFlix. To skip over the basic explanation and historic overview might be comparable to asking a college student to start German classes at a Level 3 course... as opposed to Level 1, then 2, and finally knowing enough to comprehend what is happening when they reach Level 3. We think this process of enlightenment to our new eyes can be completed in just about two weeks...
Meanwhile, there is likely to be more attention and interest in HHSE... not only due to our enhanced press strategy, but also due to the shedding of legal issues that have fueled concern and criticism in the recent past. As could be seen in the stock activity just two weeks ago... a modest influx of new volume can quickly double the HHSE share price. So, we are cautiously optimistic about what could happen with a large influx of new volume.
Thanks again for your patient support of HHSE!
HHSE
Blog update 20 APR 2021
http://hannoverhousemovies.blogspot.com/2021/04/otc-markets-compliance-status-restoral.html?m=1
TUESDAY MORNING UPDATE (April 20, 2021) - Obviously, the OTC Markets are taking longer than their prediction last Thursday, due in part to Hannover's "too much information" requiring the re-edit and reposting of the 12-31-2020 filings this past weekend. Our OTC Counsel (Morgan Petitti) confirmed that it appears that the most recent filing met the new format standards, and as such, she released the annual attorney compliance letter. The restoral of the "CURRENT" reporting status is essential before our newswire press release, as we would not want to draw new attention to HHSE and have interested parties look at the OTC page and see a "Yield" sign instead of Current. We are told that it's in motion... yet, like the kids in the back seat of the car, the suspense of "are we there yet?" can be frustrating. We will maintain a polite but steady pressure onto OTC.
HHSE
Blog update:
WEDNESDAY AFTERNOON UPDATE: Press Release was held for PRE-MARKET tomorrow (Thursday), as we have been advised that such timing is more beneficial for investor enthusiasm, volume and liquidity. THANKS!!
Hhse
Blog 13MAR2021: A Message from D. Frederick Shefte.
http://hannoverhousemovies.blogspot.com/2021/03/a-message-from-d-frederick-shefte-to.html?m=1
HHSE
Updated Blog 07 NOV 2019
HHSE S-1 Registration / Operational Plans for New Funding
http://hannoverhousemovies.blogspot.com/2019/11/hhse-s-1-registration-operational-plans.html
HHSE S-1 Registration / Operational Plans for New Funding
Greetings HHSE Friends & Followers - we are finalizing today the charts, breakdown and text portions of the S-1 Shelf Registration for Hannover House, Inc., which is being filed within a few days after the submission of the current Form 10 Registration for the Company.
As stated previously, the S-1 shares are being offered to accredited, qualified investors at pricing levels which are at a premium to the CURRENT pre-filing PPS for Hannover House. The rationale' is that a bulk purchaser coming in (for instance) to purchase $1-million worth of HHSE in a one-week period might see the open market price jump dramatically and to a level greater than the S-1 pricing (which is still at a premium to current pricing and based on current trading volume).
Some key shareholders have asked for a description of our intended use-of-proceeds from the S-1 offering. We had planned to hold this until after the filing. However, in respect of the insights that some key shareholders may hold, we have decided to release an OVERVIEW later today, and to solicit feedback in order that the final S-1 filing may benefit from a greater level of observation.
* * * * *
S-1 SHELF REGISTRATION PROVIDES FINANCIAL FUEL FOR HHSE ACTIVITIES
The Bottom-Line for HHSE Management's Initial Plans for the USE OF PROCEEDS from the S-1 Registration is that we are only anticipating a raising of $3-million, even though the S-1 will be available for UP TO $8-Million. This is not due to any skepticism on the value of the offering, but based solely on discussions already in motion for large funding groups (which appear to be accessible for about $3-million into HHSE rather quickly). It's crucial under such registrations to define and adhere to a strict Use of Proceeds, as the inducement for direct purchasers of shares is often based on the company's pledge of specific endeavors. It's also important to note that both investors and regulators resist S-1 fundings which are utilized primarily for the retirement of debts or for the benefit of principals. Generally, those supporting a S-1 offering want to know that the majority of the new funds will go towards generating exciting, new ventures... and not just to pay yesterday's bills. In this respect, as well as the intention to apply some proceeds towards overhead, administration and payables management, HHSE has proposed the following formula for the Initial $3-million to be raised from the S-1:
1). Proceeds Allocated towards Development & Launch of MyFlix: $1,000,000 (33%)
2). Proceeds Allocated towards HHSE Payables / Debt Management: $1,000,000 (33%)
3). Proceeds for Feature Development, Theatrical & Video Activities: $1,000,000 (33%)
It is our position that the allocation of 33% each for MyFlix, Debts and Other Revenue Operations is a reasonable plan to build shareholder value while still empowering management with payables funding for allocation. Clearly, the hot-buttons for new funding are MyFlix AND the high-end films (that, except for reimbursable "development" costs, will be funded through off-balance sheet investment, pre-sales and governmental incentives).
In order to welcome and update some NEW HHSE SHAREHOLDERS that have just joined our team, below is an OVERVIEW of the MyFlix multi-studio streaming venture.
HHSE will also be developing and facilitating the production of several HIGH PROFILE titles that will become the revenue locomotives of the non-MyFlix activities. The titles that have been ANNOUNCED include MELTDOWN, THE LEGEND OF BELLE STARR and MOTHER GOOSE: JOURNEY TO UTOPIA.
WE ARE ASKING FOR SHAREHOLDER COMMENTS TO THIS PROPOSED USE OF PROCEEDS BEFORE WE FINALIZE THE S-1 NARRATIVE AND TABLES. PLEASE EMAIL COMMENTS OR QUESTIONS TO: Eric@HannoverHouse.com
* * * * *
WHAT IS MYFLIX?
Myflix is a second-generation Internet streaming portal designed primarily as a digital-streaming marketplace for Independently produced feature film and television programs. Utilizing the best-functioning elements of the Netflix Subscription and Amazon Prime transactional models for in-home delivery of content, Myflix builds on the concept of “watch what you want, when you want it” by offering literally thousands of films and programs that are otherwise not available for viewing on any other streaming platforms or OTT App sites.
HOW IS MYFLIX DIFFERENT?
While there are dozens of streaming sites for specific genres of films or studio-specific content, there are very few sites offering a broad range of title selections… and the majority of these established portals concentrate on offering only the major studio hits.
While Myflix does anticipate offering some mainstream and specialty programming from major studio suppliers and television networks, the vast majority of Myflix titles will be independently produced films. According to industry research published in The-Numbers.com, in 2016 the U.S. Major Studios released a total of ninety-nine (99) films to theatres in North America, while the indie studios released 644 films to North American theatres. This ratio of six-times greater volume of films from independent sources as compared to the major studios has continued to this day - yet, the three most popular current streaming services continue to fight over the handful of major studio titles available each year.
In addition to theatrically released independent films, on average an additional 1,500 indie films are produced in North America each year which either end up as “straight-to-video” or which receive no distribution at all.
MyFlix understands the "low-hanging fruit" concept of the existing streaming sites in competing for the same 99 major studio titles. After all, these major studio films tend to be the biggest box office hits each year. But in concentrating on hit titles which many consumers already viewed at theatres, the handful of existing streaming sites are functionally abandoning the much larger universe of independently produced and distributed features. Film aficionados that consume a lot of product through theatres, video and streaming can easily burn-out on the limited offerings available on Netflix, Hulu, Crackle and I-Tunes… and often migrate to Amazon for the wider selection of titles that Amazon offers on a transactional (per-viewing) basis (or to a lesser level, through Amazon Prime subscriptions). But even Amazon imposes substantial programming barriers for indie producers… leaving over 1,200 newly produced films each year without a legitimate “streaming home” portal.
Myflix differs from Netflix and Amazon (and the myriad of smaller streaming sites) in several key ways:
1). Broad Selection of Independent Films – Myflix aspires to be one of the primary portals for all entertainment programming… but most notably (and initially) to focus on the larger universe of independently produced feature films and television programs;
2). Pioneer in Video Games – Myflix suppliers include several producers of single-player video games, as well as titles offering multi-player interactivity options. Access to stream video games is billed to the user on an hourly basis which prospectively could generate significant revenues from some of the more addictive video game escapes.
3). Pioneer in Educational Programming – Myflix suppliers include several large libraries of educational films and videos, covering a wide range of topics and study levels. The Amazon operational platform that forms the infrastructure for Myflix includes interactivity, which can be accessed for “test” scoring after viewing an educational film… with the results of such tests being used to accumulate viewing-credits for students to see premium movies or access the Video Games function… an option that Myflix believes could be popular with parents.
4). Producer-Friendly Reporting & Payment Structure – Unlike Netflix (which provides producers with NO STATISTICS on titles performance…as well as stretching out the payment of license fees over a two-year period), the Myflix reporting and payments model for producers is transparent and monthly. The on-boarding information provided to Amazon for each title also includes information as to the payment beneficiary… and Amazon will render ACH payments each month to each of the Myflix program suppliers (monthly payments to occur on or about the last day of each month, reflecting the transactions during the prior full month, e.g., ACH payment on Feb. 28 reflects all transactions that occurred during the month of January).
5). Affordable / Competitive On-Boarding Fees – Myflix suppliers can get each title on-boarded and activated for as little as $100 if their masters and meta data are properly formatted. If a program requires master reformatting, closed-captioning, key art or other formatting, the Myflix producer agreements include these services on an exhibit with a pre-approved pricing list, including mark-ups for Myflix services in handling, formatting and uploading of each titles. Other streaming sites also charge on-boarding fees, but at much higher rates, which can be burdensome to indie suppliers. The Myflix on-boarding rates are reasonable to the producers, yet still profitable for the venture.
Strategic Overview for Launch of Myflix.com
and the Myflix Over-the-top (OTT) APP Portal
The launch of Myflix can occur within 90-days following the first substantial funding from the Hannover House S-1 Shelf Registration. Based upon the filing precedent of the Form 10 Registration, and the reasonable time-frame of thirty days for funding of the initial S-1 offering, it is viable to look for a MyFlix consumer launch into North America in April, 2020. Over the course of the first year, reach and service into international territories (initially, English-speaking) will be activated through meta data territorial filters available through the digital infrastructure of the company's hosting and servicing partner.
The initial trade-industry announcement of the USA launch occurred in May (2018) at the Cannes Film Festival and Marche du Filme – the world’s largest marketplace and gathering of studios and producers of entertainment programs. At Cannes, Myflix was featured as the Cover Ad for Business Of Film (visible daily on all trade publication racks), as well as a featured ad within Screen International and Cannes Market Daily trade publications. A feature story and interview with principals was conducted by Jon Bryant, an entertainment correspondent for The Guardian and BBC Worldwide – which will be made available to Myflix for support of the USA launch, as well as utilized by Bryant’s two key media outlets. Eric Parkinson and Fred Shefte met with over 100 program suppliers at Cannes and received unanimous interest and widespread support for adding programs to Myflix. Following the Cannes 2018 "trade" launch, the company received studio participation commitments from forty-three partners, collectively representing over 12,000 titles. Over 8,000 of these titles are not currently available for streaming into North America through any other site... giving MyFlix the promotional ability to tout that the site has "thousands of movies not available through any other site," which could be welcomed news for consumers facing Netflix fatigue.
The visual layout for Myflix will be dictated in large part by the requirements to conform to the infrastructure of the company's hosting and servicing partner… but can be dressed-up with graphics, colors and text formats to stylize the site. Myflix will be accessible to consumers either as a direct internet URL (www.Myflix.com), or as a Myflix OTT App, which Myflix managers will begin to aggressively promote as a “pre-installed” app for ROKU, APPLE, SONY, LG and other manufacturers of OTT Devices and Internet friendly DVD / Blu-Ray players. Most players also allow for the easy download of third-party apps, so a marketing goal will be to make the Myflix app both easy to locate, and easy to install.
MYFLIX – “APP” for Mobile Devices and Tablets - The MyFlix APP for mobile devices and tablets is being designed by the same company currently designing and building the DISNEY+Plus Streaming APP (which launches to consumers this month). MyFlix will also be available as a downloadable “APP” as well as being promoted as a pre-installed APP to major hardware manufacturers.
In-House Management – Including Marketing / Publicity / Advertising
Acquisitions / Title Uploading and General Operations Adds Efficiency
Myflix will be fully integrated and self-contained as an operation. All managerial and operational steps relating to the acquisitions and upload of content – as well as the marketing, promotion and advertising of the site and portal – will be handled by in-house staff (as opposed to costly and less controllable third-party agencies). As mentioned previously, the day-to-day operations of the website (including streaming of content, processing of customer payments, and monthly reporting of all activities) will be handled by a third-party host & servicing partner for modest fees (consumer payment processing and streaming charged based on data). Having the technical / operational / payment processing and producer reporting duties handled by an established data management firm frees up the Myflix managers to concentrate on acquiring exciting titles for the service and focusing on the marketing of the site / portal to consumers.
The Myflix management team consists of Eric Parkinson and Fred Shefte as executives (and primary contacts with the program suppliers and studios); Desiree Garnier as Director of Marketing; Star Noorbakhsh as Director of Publicity; Earl Hale as Technical Services Manager; Graphics and Art elements will be supplemented by key outside supplier Jon McCallum (Oleum Rain Studios), with Video Production (for promotional videos and YouTube ads) created by Arkansas One Media. The company will also employ a team of data entry / title on-boarding technicians, and an in-house CPA / Financial Controller.
The benefits of having all necessary activities in-house are both an increase in efficiency, as well as a dramatic decrease in cost to the venture.
Efficiency is improved through instant communications and the knowledge that Myflix issues are the sole beneficiary of each employee’s time… cost savings are incurred because the modest cost of staffing (especially in Arkansas) is substantially lower than the costs to hire a third-party services agency (with their own overhead needs and expenses added to the equation).
As subscriptions and transactions for Myflix grow, the expansion of the support staff can be easily adjusted.
How does VODWIZ / Hannover House Plans to LAUNCH
The Myflix Streaming Service and APP to Consumers in only 90-Days Following the Initial S-1 Traunch Funding?
The question that some would ask is HOW can MyFlix create awareness, curiosity, site visits and conversions into transactions over a 90-day promotional cycle following the first significant funding? Management has developed a SEVEN-TIERED marketing approach that we feel will rapidly build awareness for Myflix – resulting in site traffic, first-time users and conversion to repeat customers and subscribers.
1). Supplier Marketing
2). Entertainment “Taste-Maker” Marketing
3). Targeted Social Media Marketing
4). Viral Video Outreach Campaign
5). Web Banner Barter Placements
6). Traditional “Paid” Internet Ads
7). Traditional Publicity / PR Outreach Campaign
Each of these promotional tools will be implemented in support of the initial consumer launch of Myflix and are designed to spark a collective-consciousness of brand awareness and intrigue. A summary of the principal elements of each of these seven marketing programs is included in this overview, along with a chart showing the anticipated total number of consumer impressions that Myflix is targeting from each source.
1). Supplier Marketing – The majority of the titles being offered on the Myflix platform are otherwise not available on any other streaming site. This is why many of our producer-supplier partners feel that their own outreach efforts will be useful in promoting specific title availabilities. Upon activation onto Myflix, we believe that many of the producers will want to assist with consumer outreach to notify contacts and colleagues of their titles' availability. We will encourage posting of title-specific news by producers onto FaceBook / Instagram and Twitter campaigns. How many of these targeted "friends of producers" will respond and choose to see the film on MyFlix? How many might sign-up for a trial (one-month) subscription? It’s impossible to know… however, we view these sorts of producer outreach campaigns as being mutually beneficial (to the producer and to Myflix), but coming at virtually no cost to Myflix. We believe that most producers will be motivated to post their title’s availability onto social media and to reach out to dozens (if not hundreds or thousands) of interested friends and colleagues.
2). Entertainment “Taste-Maker” Marketing – Myflix is in possession of the current and direct contact list of the top 350 Newspaper & Broadcast Film Reviewers in the USA, including the New York Film Critics Circle the Los Angeles Film Critics Association, the Chicago Film Critics and many more. Myflix intends to offer these important taste-makers a free one-month trial subscription and access to the site… in support of considering our request for a mention / write-up in their publications or media outlets. Myflix feels that the site’s unique service of offering thousands of movies otherwise not available to stream merits an entertainment story write-up and that this coverage should collectively result in many millions of consumer impressions.
3). Targeted Social Media Marketing – In 2017, Warner Brothers Archives and Digital Services decided to consolidate their catalogues under Turner Classic Movies and Criterion Collection onto a single site, FilmStruck (launched in Oct., 2017). The marketing of FilmStruck was focused “almost entirely” through Targeted Social Media (although Warners would not reveal to Ad Week if there were additional paid placements or in-kind promotions on Warner-Brothers related websites or media). Warners is also not formally announcing how many subscribers it ultimately obtained for FilmStruck. But they shuttered the venture in November, 2018 due to a poor performance of subscribers vs. the costs to promote the site. An analysis of what happend with FilmStruck validates the business plan for MyFlix in several ways: it shows that Targeted Social Media Marketing can be a tremendous tool towards building subscribers and traffic... but only as PART of a multi-faceted consumer outreach campaign. The FilmStruck demise also shows that streaming portals that are OVERLY SPECIFIC to one category will struggle to compete against site with higher profile titles (or, in the case of MyFlix, sites with HUGE programming options spanning a variety of genres and entertainment product categories). MyFlix can use Social Media in a very targeted manner, focusing on users that have specifically indicated interest in independent films... or which have been tracked via web use or cookies from having previously visited major film sites.
A reasonable “comp” digital streaming venture for Myflix to measure against is the RLJ-Owned ACCORN MEDIA / ACCORN TV. This streaming site consists of approximately 1,200 “British TV” related properties (many from the BBC and Channel 4, and many that appear on PBS), plus approx. 2,000 independent films, including about 300 titles under the Urban Genre’ category. As a publicly-traded company, RLJ releases its statistics on subscribers, and recently announced via Reuters that it had over 700,000 monthly subscribers (paying on average $8.99 per month).
In late 2018, Discovery Channel founder John Henricks began an aggressive marketing push for his Science / Documentary streaming venture, entitled CURIOSITY STREAM. This specialty streaming channel offers approx. 1,800 programs to its members, with a monthly access fee of $2.99 (Standard Definition) and $9.95 (4-k definition, where available). Despite the limited quantity of programs (and the specific nature), industry estimates place the total count of monthly subscribers for CuriosityStream at 1.5-million, which suggests a current monthly gross of $4.4-million and about $54-mm per year based solely on the “standard” definition subscription model. It's too soon to evaluate if the super-specific genre' model of Curiosity Stream is a good concept... or one headed in the direction of FilmStruck. Regardless, MyFlix plans to offer hundreds of documentaries and science-appeal programming from the libriaries of existing supplier partners to the venture.
4). Viral Video Outreach Campaign – One of the more cost-effective ways to generate consumer awareness, interest and buzz is through the creation and promotion of a VIDEO that might spark into a Viral sensation. Although there are many examples of how “viral” videos have kick-started ventures and sales, one of the more memorable successes recently has been the launch of the “Squatty Potty,” via a low-cost video placed onto YouTube – which subsequently went viral, and reached over 50-million views (via YouTube, Broadcast shares and other sites combined).
https://www.youtube.com/watch?v=YbYWhdLO43Q
Myflix has developed three (3) concepts for promotional videos to support the launch of the site:
a). The Straight-Forward Informational Video – what is Myflix, how it works, how to sign up, etc…
b). The 1984 Programming Revolt – A parody video, inspired both by the Orwell novel and the infamous Apple Superbowl commercial… in which Myflix consumers revolt against being “programmed” by the big, evil media titans – limited on what they are allowed to see – and instead demanding the freedom to “Watch What you Want, When you Want it” with Myflix. If this video is produced well, with a balance of ironic wit and logic, we think it could spark viral sharing. After all, Netflix “programmers” make the decision as to what their subscribers will be allowed to see… how does that fit into the ME-Generation?
c). The Film Aficionados Video – Again, portraying unnamed “other” streaming sites as either being too limited in scope or too specialized in programs offered, the Film Aficionados video will show some sophisticated (yet accessible Hipster-generation) viewers scanning through the offerings of an unnamed site (think, but don’t SAY Netflix), saying “seen it, seen it, seen it, seen it….” and asking “I’ve already seen all these titles, where can we go to see the broadest possible selection of films and television?” Again, if properly executed, the Film Aficionados YouTube video will be a super-inexpensive, and potentially very cost-efficient way to build awareness and traffic for Myflix.
5). Web Banner Barter Placements – Myflix has initiated discussions with key film and entertainment sites to do “barter placements” of hot-link banner ads. E.G., the Myflix site will have a small ad for IMDB reading something like “Everything you want to know about almost every movie ever made, visit IMDB.com” – and quid pro quo, the IMDB site would have an equally sized ad for Myflix reading something like “Stream popular hits, indie favorites and thousands of movies not available on any other site at Myflix.com.” The company has made barter ad agreements with twelve major entertainment sites.
6). Additional “Paid” Internet Ads – There are cost-effective ways to reach the most accessible portion of the Myflix target market of film lovers, and consumers of indie films, most notably, through THR.com (The Hollywood Reporter) and Variety – the two top “trade” industry publications and websites. Paid banner ads for Myflix on these two sites will benefit the company not only by reaching a specific, target market of movie consumers, but also by legitimizing the site within the industry and to potential program suppliers, including the some of the other major studios (that have adopted a “wait and see” position on the launch of Myflix). A banner ad on the home page of the Hollywood Reporter costs only $2,500 but can make over 1.5-million VERY TARGETED impressions. Variety is equally competitive in cost per thousand. Myflix plans to include these PAID banner placements on the same week as site launch (July 27) – and at the same time that the YouTube videos are released, the Barter Banners are placed, and the traditional P.R. outreach is implemented.
7). Traditional Publicity / PR Outreach Campaign – Last, but not least, Myflix feels that the company’s unique position as a new streaming portal is newsworthy at all major levels: National Cable News, National Entertainment News, National Talk Shows, Entertainment publications and websites, personality publications – and of course, the wire services, newspapers, television and radio. The Myflix launch will include a pitch for CEO Eric Parkinson to appear on talk and news programs to discuss the evolving market for home entertainment – and as available, some CELEBRITY guests from featured programming may be available to also attend.
Parkinson’s unique background in home entertainment started with his first # 1 hit in 1984 – a video highlights of the 1984 Summer Olympics, produced in partnership with ABC Sports. Parkinson has released over 1,200 titles to home video, including 137 Gold or Platinum Hits and 8 titles hitting the #1 best-seller status on the Billboard Video Charts. He is an articulate interview guest and is uniquely qualified to discuss the evolution of the Home Video experience into the digital arena… and how Myflix is ideally positioned to meet this changing marketplace.
The seven-tiered marketing approach is designed to deliver for Myflix the MAXIMUM number of consumer impressions at the lowest possible cost to the venture. Myflix managers feel that these approaches will be both more affordable and more effective than a campaign based on paid-advertising.
HHSE
New Blog 05 Nov 2019: Minutes & Actions of the HHSE Board of Directors
http://hannoverhousemovies.blogspot.com/2019/11/minutes-actions-of-hhse-board-of.html?m=1
Management Disclosure Statement
Hannover House, Inc.
A Wyoming Corporation
5830 E. Second Street, Casper, WY 82609
(Principal Office)
355 N. College St., Fayetteville, AR 72703
(Management Office)
________________________________
479-935-3593
www.HannoverHouse.com
Eric@HannoverHouse.com
SIC Codes: 7822 / 2731
Date of Filing: November 5, 2019
Actions Approved by the Board Of Directors
A regular meeting of the Hannover House, Inc. Board of Directors was held on Thursday, Oct. 31, 2019 at 3:00-pm at the Company’s Management Office located in Fayetteville, AR. The following actions were reviewed, discussed, and as noted, adopted by the Board of Directors:
1). RESPONSIVE FILING TO JSJ (TEXAS) – The Board approved the authorization of filing this week the evidence and declarations proving full satisfaction of the JSJ claims in the Dallas, TX courts by attorney James Carroll. The previously prepared filings were withheld from submission to the court in order to allow JSJ the opportunity to voluntarily file the motion for Satisfaction of Judgment.
2). APPROVAL OF SETTLEMENT TERMS – “Getting Grace, LLC” Matter – The Board approved of terms to present to the court in Pennsylvania regarding the settlement and final resolution of the dispute regarding distribution rights and payments for the film, “Getting Grace.” Brian Keil of the Laputka Law Firm has been provided with the Board approved terms and will endeavor to have this matter fully resolved by Nov. 7.
3). NOTICE OF ARKANSAS HEARING – The Board approved the formal filing of a notice to dispute the October 8, 2019 “order” from the Arkansas Department of Securities based on discussions with, and information received directly from the same department which invalidates the order and applicability.
4). APPROVAL OF BOOKKEEPER AND CFO POSITIONS – The Board approved the hiring of a full-charge bookkeeper at a salary range of between $36,000 and $60,000 based on experience and skills; the Board also approved the hiring of a Chief Financial Officer for the company at a salary of between $70,000 and $120,000 based on experience and skills.
5). THEATRICAL COMMITMENT FOR “THE FINAL MINUTE” – The Board approved the issuance of a theatrical releasing commitment for the Action / Sci-Fi Feature, “THE FINAL MINUTE,” scheduled for production in April and May of 2020. Based upon the high-profile cast and budget, (both of which are subject to Company’s reasonable approval), Company will commit to the North American distribution terms as set forth, including the production company’s requirement of a theatrical launch of the film onto at least five-hundred (500) screens, which release is planned for mid-October 2020.
Each of the above items was approved by unanimous consent by the Board. There being no other issues requiring action by the Board of Directors, the meeting was adjourned at 3:35-pm.
Issuer Certification
Principal Executive Officer:
I, Eric Parkinson, certify that:
1. I have reviewed this report of Actions by the Board of Directors from the meeting held on Oct. 31, 2019;
2. Based on my knowledge, this disclosure statement does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this filing; and
3. Based on my knowledge, the financial statements, and other financial information included or incorporated by reference in this filing fairly present in all material respects the financial condition, results of operations and cash flows of the issuer as of, and for, the periods presented in this filing.
November 5, 2019
/s/ ERIC PARKINSON, Chairman, CEO and Corporate Secretary
Additional Comments for HHSE Shareholders: "THE FINAL MINUTE" is an independently funded feature film which includes a substantial allocation for the costs of "Theatrical Prints, Ads & Releasing Costs." Hannover House, Inc. has entered into an agreement to perform the Theatrical Distribution Services for the film on an "agency" basis in which HHSE shall be prepaid all costs (including "booking, marketing, administrative and settlement fees"), plus an override fee for the placement of the film's North American home video, streaming and television distribution rights with a major studio partner. This form of deal structure is significantly different than the manner under which the company structured previous production or theatrical distribution ventures - in that HHSE has no out-of-pocket investment, no contingent liability, no guarantees and no downside. The services being provided by HHSE are a benefit to the producers, whose funding requires a significant North American theatrical release.
This film is budgeted for the hiring of THREE "A" Level Stars, plus a solid support cast.
HHSE
HHSE positioned to benefit from Interesting development in JSJ matter
Blog 10 October 2019:
http://hannoverhousemovies.blogspot.com/2019/10/hhse-positioned-to-benefit-from.html?m=1
The ongoing saga of abuse against HHSE by predatory-lender JSJ Investments took an unexpected turn yesterday with the filing of a “Cease & Desist” order from the Arkansas Securities Commission - regarding the convertible notes issued by Hannover House to JSJ back in 2014.
Although we can take a good guess as to what the intentions were of JSJ in pursuing a complaint with the Arkansas Securities Commission… we do not think that they anticipated that the end result would be a legal declaration of the notes as being “illegal” due to non-registration. Since both Hannover House and JSJ utilized outside counsel to review the 2014 notes before execution – and neither company’s attorney advised that the transaction would need to be registered with the State of Arkansas – JSJ has effectively empowered a second cause of action for the Texas judgment to be dismissed.
The first cause of action was that Hannover House (along with Standard Registrar) has been able to clearly prove that JSJ was fully compensated on the notes before they filed a motion for judgment. Now, we can add that "subsequent actions have declared the notes illegal,” which impacts the legal enforceability of their judgment. For what it’s worth, a THIRD attorney (the counsel for Standard Registrar) also opined on the JSJ 2014 notes and did not declare that the transaction should be registered within the State of Arkansas. So, this development is quite surprising to many parties, but comes with a substantial and unexpected benefit to Hannover House.
In an immediate response, Hannover House has contacted the Arkansas Securities Commission – and we are now taking the steps of an appeal in order to have this administrative motion vacated and removed. Until that happens, Hannover House is prohibited from issuing any new “convertible” notes from within the State of Arkansas (which we weren’t doing anyway). At such point in the near future that the company is fully-reporting and fully-registered with the S.E.C. (i.e., Form 10), the need for registration of future convertible notes with the State of Arkansas will no longer apply.
In the phone call with the Arkansas Securities Commission Deputy Director today, it was revealed that Hannover’s use of the FAYETTEVILLE (and previously SPRINGDALE) addresses on the company’s various OTC Markets filings was the basis for declaring that the notes fell under the jurisdiction in Arkansas. Had the company listed a physical office in Casper, Wyoming (for instance) where the company is incorporated, this action in Arkansas may have not have proceeded.
Hannover House has contacted our Dallas-based attorney James Carroll with this new information regarding the motion for dismissal to include this second cause of action in Hannover’s favor.
STAY TUNED!
HHSE
Additional Updates to this Blog:
http://hannoverhousemovies.blogspot.com/2019/08/hhse-myflix-general-updates.html
1). S1 FUNDING - Some shareholders have reported that the above blog failed to remind shareholders of the S1 Filing and raising... and that this was being viewed as an abandonment of this funding mechanism. Obviously, if the company were to change its strategy on something this significant, it would require (by law and precedent) a disclosure. HHSE has several parties poised to buy large blocks of shares post registration under the S1. While the stock pricing for these are all greater than the artificially low stock price at present, there is great confidence that the set pricing under the S1 will actually represent a discount to market value at that time.
2). PARKINSON PERSONAL MATTER - It seems that some of the stock critics are obsessed to the level of "bromantic interest" in HHSE C.E.O. Eric Parkinson and some personal matters completely unrelated to Hannover House. For instance, Parkinson disputed a court matter for a personal credit card account with Capital One, and ultimately negotiated a fair and reasonable settlement. The stock critics were confused to see that the settlement included allowing Capital One to enter a judgment for their fully claimed amount, and that the forthcoming filing of the satisfaction of judgment (at the settled amount) was agreed to be kept confidential (so as to not establish a public precedent for other Capital One disputes). The amount of time that these three HHSE stock critics spend thinking and obsessing about Eric Parkinson is both flattering and creepy. Please, stop asking what he is wearing... it's really irrelevant to his duties with HHSE.
HHSE
HHSE / MYFLIX / GENERAL UPDATES
http://hannoverhousemovies.blogspot.com/2019/08/hhse-myflix-general-updates.html?m=1
HHSE
At least they updated the update?
HHSE
Blog in process....
http://hannoverhousemovies.blogspot.com/2019/02/happy-presidents-day.html
Happy President's Day! BLOG UPDATES
Greetings HHSE Friends & Followers - Much to report on Berlinale' deals and activities... watch this blog for full status details later today! UPDATE: There's so much post-Berlin market follow-up and items to report that updating this blog did NOT occur yesterday (President's Day), but is in process right now.
Items we are addressing:
1). BERLIN / EFM MARKET
a). Sales Status for International Licenses;
b). New Programming Acquisitions;
c). Financing Partners ("Meltdown" and "Mother Goose");
d). New MyFlix Supplier Studios.
2). CORPORATE ENDEAVORS
a). Status of Year-End (2018), Audits & Form 10;
b). Analysis of S-1 Venture and impact to HHSE;
c). Update on Shareholder's Meeting (April 5, Chicago);
d). HHSE Stock Buy-Back / Return to Treasury.
3). LEGAL ISSUES & UPDATES
a). "Stay" Motions in foreign / sister state judgments;
b). General Response / Reaction to false narrative and chat board silliness;
4). MYFLIX SPECIFIC NEWS
HHSE Management understands and appreciates the enthusiasm from shareholders to learn updates on these and other items ASAP. However, we are still "short-staffed" and handling all of the contractual follow-ups and corporate filings often monopolize every waking hour... making the time to stop and consolidate information for a BLOG UPDATE sometimes a second or third time priority. BUT WE ARE UPDATING THIS NOW!
Hannover House new website?
https://www.hannoverhouse.com/
HHSE
That other company will have its day. That site was up and running, but things have changed recently. It will be back again. :)
Cryptobakery?
SANP.
Who wants a Santo chocolate explosion while we wait for news...maybe a caramel biscuit? I know for sure some here will want a Strawberry Fantasy.
http://santo.io/shop/#
SANP.
Link up to our Canoe Pool for faster Bitcoin mining
http://santo.io/bitcoin/
SANP
About Canoepool's team to stop BTC Mine Operations indefinitely:
As Bitcoin is haunted by malicious companies and R & D teams, it has been a serious departure from the bitcoin white paper and Zhongbang Cong's intention to become a group of insidious and unscrupulous individuals that have come to realize their ulterior self-interest and insult to mass intelligence After careful consideration, the canoepool team decided to stop the operation of the Bitcoin pool indefinitely at 24 o'clock on the November 14, 2017 and all settlement proceeds will be settled on November 15, 2017, so that the miners may promptly leave the BTC pool to avoid causing Loss, canoepool team will soon launch and fully support bitcoin cash pool, thank you for the long-term understanding and support of mine friends!
November 14, 2017
SANP
Blog 06 Nov: Battlecreek Theatrical Launch - meeting and exceeding our ancillary commitments!
http://hannoverhousemovies.blogspot.com/2017/11/battlecreek-theatrical-launch-meeting.html?m=1
HHSE
Battlecreek opens FRIDAY in Key Markets!
Greetings HHSE Friends & Followers - Watch for BATTLECREEK publicity on major TV news and entertainment shows this week... and check out your local theatre Fandango or other listings for locations near you. The initial 25 locations opening this Friday are listed on the film's website:
www.BattlecreekFilm.com
There is also a special event occurring this Friday at the Laemmle's Music Hall in Beverly Hills, with surprise celebrity guests, cast and crew to support director Alison Eastwood and her Q&A. Event is open to the public, standard theatre admission required. SEE L.A. TIMES FRIDAY AD BELOW.
Watch for updates!
http://hannoverhousemovies.blogspot.com/
HHSE
Blog: Oh Boy, what an interesting dilemma!!
http://hannoverhousemovies.blogspot.com/2017/08/oh-boy-what-interesting-dilemma.html?m=1
HHSE
Our new app is now live on android https://play.google.com/store/apps/details?id=com.memeni.cast4&hl=en …
https://twitter.com/GGMediaNetwork/status/888109183152791553
AMLH
Anyone notice on their company website "our team" has been changing...
http://ggstudios.com/#ourteamPage
AMLH
Sounds legit.
HHSE.
3). PREMIUM VALUATION - as structured, HHSE shareholder will receive Crimson shares at a significant premium value-to-market. We cannot disclose the percentage structure until we receive full-regulatory approval. However, the bottom line is that a shareholder owning "$X" worth of HHSE shares will receive "$X++" of newly re-branded Crimson shares.
Does anyone suppose " $X++" means add 2 zeros to whatever dollar value you currently have? aka, you have $1000 worth of HHSE, you will get $100,000 worth of the new ticker? HA.
HHSE.
4Cast "Sizzle Reel."
https://vimeo.com/220713774/466dfbd347
https://www.otcmarkets.com/stock/AMLH/news
AMLH
VB's 707K Twitter followers also saw the article...
GG Media wants to talk esports on its dedicated news show 4Cast https://t.co/FdK0GfATI7 by @sweijuchan
— VentureBeat (@VentureBeat) June 8, 2017