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No offense, but are you not paying attention? They are doing a million in sales per quarter, so I'd say that he's been both busy and effective.
https://www.otcmarkets.com/otcapi/company/financial-report/410221/content
I remember that post! I mean, what are the chances, you of all people just happened to be there... lol
EXACTLY!
So how is Tony getting away with quoting Ross Vehmeier, President of Lena Brewing? You would think that Ross would say something and correct Tony, yet he keeps getting quoted in newswires, along with Tony posting photos/videos from Lena actually producing these products.
I don't have the paperwork and I haven't called the permit office girl, 😅 but I feel pretty good that Tony and Lena are working together.
Wait, weren't you the guy who complained about low sales? Tony just posted the best consecutive sales numbers that we've seen to date, so yeah, any real investor (i.e. someone who owns shares) should be pretty happy. I wouldn't be surprised if we saw a really strong run from this.
No, the numbers aren't perfect yet, but this is actually doing what Tony said it would be doing.
Nice! Thanks for posting.
As an obvious joke. 🙄
That's exactly why we have to keep fighting misinformation on ihub.
Once Tony starts pulling big numbers, the noise will get drowned out and the numbers will speak for themselves.
Honestly, someone may have doctored the photo that I posted lol, but yes, I'm still choosing to believe in Tony. He's a good guy and will talk to any actual investors if you have questions.
I think this is a long play, but this year he's been pretty clear that he'll be looking at millions in sales up to $20 million, so things may change quickly.
Sorry, I figured Tony's new title would be a dead giveaway. 😂
I'm sure it'll happen, but I trust LCLiving's assessment as this is the last item to complete.
You may want to check again, because it looks like Tony is now showing as an owner! 😂
https://ilcc.illinois.gov/resources/liquor-license-lookup/license-details.html?license_number=3C-1124247
Seriously though, LCLiving said it perfectly about this being the last step to be completed.
Also, Elev8 was a done deal, but the deal fell through when terms weren't met later, so he's still not a liar.
I will let you know when I hear from Lena. :)
Why would I not know what subsidiary means? 😂
The Elev8 deal fell through, which wasn't difficult info to find out.
So I'll humor you. I've reached out to Lena, even though I really shouldn't because it's wasting people's time.
So do you think all the photos were staged with the production equipment being delivered and set up at Lena? I don't think it's disputed that APRU and Lena are working together, and if so, why isn't Lena screaming about Tony's press releases claiming that Lena is a subsidiary of APRU? These are public press releases, so you would think if they were wrong, the other party would have some sort of response, right?
I own shares so I share good news. If it's bad news and I've lost faith in the CEO, I go all crazy and do this weird thing where I like... sell the shares that I own.
What I don't understand is why someone would actively own millions/billions of shares in a company and then publicly talk down the stock based on phantom negativity.
This is what I would call bizzaro world investing.
Lena's social media is geared for customers, so I don't know why they would mention APRU until something customer-facing changes (i.e. new APRU offering)
https://www.facebook.com/lenabrewingcompany
On April 11th, not even two weeks ago, Lena was referred to as a subsidiary of APRU in their PR.
https://finance.yahoo.com/news/kona-gold-beverages-apple-rush-145900203.html
Did you also read the letter to investors? This isn't some secret that Lena and APRU are working together.
Do you read the PRs or do you just believe what you read here from those with agendas?
No worries, took me a few min too :)
Right, that was odd that the COGS went up especially when it hasn't in the past. I'm sure there is more to the story and will more than likely come back down.
In Tony's own words : " With all of the projects and acquisitions we have moving forward in 2024, we believe that we could possibly generate revenues in excess of 20 million dollars per year by mid 2025."
https://finance.yahoo.com/news/apple-rush-company-inc-releases-120000033.html
I haven't dug into Surge too much yet, but I like that they are open about "Faith-Centric Leadership"
https://loudbeveragegroup.com/about/
I agree! It's a great fit with their $1.5 million quarter in sales which will now translate to a revenue stream for $APRU.
I'm guessing they met at one of the local trade shows but not sure, and it doesn't matter.
Catching up on the news and our happy fun chat. Glad to see that we're all still getting along! 😂
Kona - Their sales are growing rapidly, so this is an excellent partner.
The fins - Net loss is bad (obviously), but the jump in sales will probably catch up in the next quarter or so. This will really turn heads when that happens.
Here is the text of it if that helps:
Orlando, FL - April 04, 2024 - Apple Rush Company, Inc. (APRU), a leading player in the functional beverage industry, proudly announces its update from last year and the plans moving forward for 2024.
Dear APRU Shareholders,
I trust this letter finds you in good health and high spirits. As we embark on a new phase of growth and innovation, I am excited to share with you the multitude of strategic initiatives and developments that have unfolded at APRU during the past fiscal year. The Apple Rush Company has embarked on an ambitious path remodeling itself from a private label co-packer and brand owner utilizing co-packers for our own production to a full-service production company.
Since the commencement of manufacturing operations at Lena Brewing in November 2023, our collaboration with Mitra-9 has achieved unprecedented success. We started with a test run of 20,000 cans of Mitra-9's kava beverage in November and moved to the kratom beverage in December. Our production swiftly escalated to 50,000 cans in December and January and February. Our production schedule for March is in excess of 70,000 cans and the introduction of new equipment at the brewery is set to elevate production to an impressive 300,000 cans per month by spring. Lena Brewing's staff has remarkable efficiency, boasting a 92% efficiency rate, and has been instrumental in meeting explosive demand, with projections forecasting a meteoric rise to one million units monthly by the end of 2024.
Our botanical extraction and production is moving ahead at a rapid pace. We have developed our own technology that provides us with the capability to recover 99.5% of the organic solvents we utilize in the process. Our finished extract is highly sought after with multiple companies seeking additional production from us that would allow for as much as a 10x in increased revenue from last year. Expansion of our plant to fulfill these backorders is in process and we are on target to hit our earlier projections. We are in the process of launching several new innovative retail products that we believe are game changers in the industry with a chewable tablet and our own shots and beverages. The expansion in production will allow us to continue in the development of our own products and our technology can be utilized with any botanical product, not limited to our existing lines.
Our core brands of Apple Rush and Element Brands are going to be coming soon. We have been approved to put Apple Rush back on Amazon and on a couple other platforms that will be announced soon. Our marketing efforts are being focused and we believe that timing is right to make the investment in inventory and exposure to the brands. We also are going to be expanding on our belief of responsible serving sizes for all our products. There have been a lot of changes in the hemp industry and our plans are to be on the front side of responsibility and leading the way with innovative offerings. We have decided to follow a very conservative approach in our products and are utilizing our own technologies that provide higher bioavailability of the active ingredients so that we can prove responsibility. It is never our intent to create additional addicts with our products but to transition people from pharmaceuticals to a healthier plant based alternative health therapeutic solution and eventually completely off of the product if they desire. As a company, we will never aim to sell a product based on how much active ingredient is in it but based totally on the results that the products deliver. We have been discussing the potential of either partnering or creating our own facilities to educate the public on the use and benefits of a plant based holistic style health regimen.
We are working on several other projects with testing of both kratom and hemp products with a group of veterans. This testing is to verify internal results of a sleep tablet and pain tablet for use as an alternative to pharmaceuticals. It is a blind study being done by a doctor that currently treats veterans with PTSD. This program will lead to another program being evaluated by a major University and a nonprofit organization we are working with.
We have added a lot of talent to our team with Ross Vehmeier leading the Lena Brewing operation and spearheading the production of all of our unique beverages. With Ross leading this team we have initiated a business plan with the intent to expand Lena to as many as 8 brewing operations over the next five years. Ross’ experience in multi-unit hospitality management and also being a serial entrepreneur brings this possibility to Apple Rush in a truly meaningful way. We should be able to become a true national player with any brand we decide to build through our own production capabilities. We also have a talented team of scientists at Alkhemical Roots that has driven our initiatives in the plant therapeutics space with our own extraction processes that are unique to what we do and provide higher efficacy than many of the existing products in the botanical space. Our team has over 25 years of extraction technology development and has spent millions of dollars developing clean botanical solutions. We intend to change our executive staff in 2024 and 2025 with the addition of a financial officer, president, and several other positions on our advisory board and the addition of independent directors.
Our plans are to attempt to raise as much as twenty million dollars with our preferred class of stock. We know this process will take some time and effort, but we believe that with the new business model of owning our own production capacity, we should be able to deliver the results needed for our shareholders. Apple Rush Company receives regular requests to produce beverages and other products for private label customers and we believe that over the next 12 to 24 months we will expand to several other new products that consumers will desire to obtain. Our capabilities include alcoholic beverages, coffee beverages, sodas, juices, and other functional beverages. With all of the projects and acquisitions we have moving forward in 2024, we believe that we could possibly generate revenues in excess of 20 million dollars per year by mid 2025.
Thank you again for being loyal shareholders and sticking with us through the tough times. The wait I am sure will be worth it and as a team we are excited to grow in 2024 and beyond.
About The Apple Rush Company, Inc.
The Apple Rush Company, Inc., through its subsidiary APRU, LLC, is a distributor of CPG products under the trademarked Apple Rush brand, Element brand and other labels. The Apple Rush brand has more than 50 years of existence in the natural beverage industry. As a historical leader in the organic and natural beverage sector our goal is to now become a leader in the distribution of anhydrous hemp oil products nationwide. For more information, please go to www.aprubrands.com, www.element-brands.com, elementk.kratomwave.store www.alkhemicalroots.com with our expanded product portfolio.
Safe Harbor Act: Forward-Looking Statements are included within the meaning of Section 27A of the Securities Act of 1933, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements regarding our expected future financial position, results of operations, cash flows, financing plans, business strategy, products and services, competitive positions, growth opportunities, plans and objectives of management for future operations including words such as "anticipate," "if," "believe," "plan," "estimate," "expect," "intend," "may," "could," "should," "will," and similar expressions are forward-looking statements and involve risks, uncertainties and contingencies, many of which are beyond our control, which may cause actual results, performance, or achievements to differ materially from anticipated results, performance, or achievements. We are under no obligation to (and expressly disclaim any such obligation to) update or alter forward-looking statements, whether as a result of new information, future events or otherwise.
www.aprubrands.com
Contact Details
Tony Torgerud
+1 888-741-3777
dtorgerud@aprullc.com
View source version on newsdirect.com: https://newsdirect.com/news/apple-rush-company-inc-releases-shareholder-letter-to-paint-a-picture-of-the-last-year-and-the-plans-moving-forward-687138003
Update: Apple Rush Company, Inc. and Mitra-9, LLC Forge Manufacturing Partnership: Lena Brewing to Produce Multi-Million Dollar Contracthttps://t.co/wywsGkIf5N$APRU#Partnership #Distribution #Growth #Revenue
— Apple Rush Company (@RealAPRU_NEWS) February 22, 2024
Tony specifically told me that there are others that he is working on, so no, Publix is one of several.
Definitely not dollar stock in the short term, but I think most of us are in agreement that $.10 is possible with a good run. If seven figure sales start showing up on the books, this may hit dollars, but I wouldn't expect that this year.
I was busy and missed it, so yeah I'm the last to know because it hit Twitter... lol!
News!!
https://www.otcmarkets.com/otcapi/company/dns/news/document/72518/content
Apple Rush Company Inc. Elevates Position in Billion-Dollar Industry with ACE Acquisition
— Apple Rush Company (@RealAPRU_NEWS) February 6, 2024
Company Adds Estimated $3.5 Million in Revenue for 2024$APRU
Full 📰 Press Release
👇https://t.co/aAlPiQd0H5#acquisition #acquisitions #otcmarkets #stocksinnews
Remember that video last year where Rich Bickle talked about duplicating Lena over several times?
Totally speculation, but that's my best guess on the next announcement. This is great and can't wait for the explosion this spring/summer!
Same with me where Tony pm'ed me for shipping info. It doesn't look like they've hit 50 yet so there are still samples available.
Retweet for a chance to win!
Daily production happening at Lena, stop in and visit. APRU will be launching a new product soon, Lets see how many retweets we get. I will do a drawing for a sample box of product every time we get 50 retweets on a post. Let’s see if we can get more traction. On this post I…
— Apple Rush Company (@RealAPRU_NEWS) January 19, 2024
I'm trying to get in at .0022... hoping people need beer money... lol
Email him and give your phone number maybe? I emailed him the other week and he called me back. No idea what his schedule has been like so he may be busy.
Ah that's right... thanks, I remember that detail now... lol
Even if it's not Publix, they sold something huge to someone! Tony wouldn't invest in producing 300k cans otherwise.
Lena is bigger because it allows them to produce. Publix or Safeway may have signed as something triggered them to fire up an order of 100,000.
Well... but also I believe you have repeatedly speculated that this was only a partial acquisition and that it would be difficult to win a big deal. Now Tony is buying the whole thing and filling one or more orders of 100,000! I'm not connecting the dots on how this is a win for you. (unless you own shares... lo!l)
Awesome news! So this obviously means that a large deal has been made, and this is the production to fill the order.