ORhub, Inc. (ORHB) is a cloud-based software platform designed to transform the business of surgery into a value-based model. The platform empowers care providers at every stage of the surgical process to collaborate, organize, deliver, measure, and reimburse in one intuitive, easy-to-use program. This significantly decreases cost and improves outcomes by eliminating inefficiencies, duplications of effort, errors and omissions that result from siloed processes in outdated software and poor handoffs from one part of the care process to another.
In an industry where major IT rollouts traditionally cost millions of dollars and take an average of 18 months, pilot installations of ORhub have been completed in less than a month. By avoiding integration with legacy systems completely through a radically comprehensive and collaborative approach, providers see results right away. This approach produces real-time metrics in a uniform manner at any institution, which makes it ideal for large providers looking to make improvements across the board at multiple facilities.
ORhub started as a pilot program developed in cooperation with a major Southern California hospital. It has since expanded operations into a second facility at the number two non-profit hospital system in the United States. Three additional pilot programs are scheduled prior to a national launch. The company has raised more than $1.6 million as of January 2017.
The company is also a showcase member of the startup program at Microsoft, which has been a key partner by providing financial assistance, strategy, introductions to influencers and mentors, and access to its sales organization who see ORhub as an exciting partner to expand the utilization of Microsoft Surface devices and Azure Cloud. Microsoft is funding a major case study in partnership with Intel about the impact of ORhub on participating institutions to be concluded sometime in Q2 2017.
Delivering surgical care to a single patient is a complex process that may take half a dozen companies and more than a dozen departments cooperating inside and outside the care facility. ORhub simplifies and streamlines this process by enabling vendors, providers, and surgeons to collaborate on providing care.
• Transforming the business of surgery into a value-based model
• Strong pilot program with major California hospital network
• Expanded operations to No. 2 non-profit hospital system in the U.S.
• Preparing for additional launch of pilot program on a national scale
• Showcase member of the startup program at Microsoft
• Digital platform has potential to revolutionize surgical care
• EHR has enhanced capabilities over traditional OR solutions
• Visionary leadership team with wealth of relative experience
Harnessing the uncaptured data of the operating room for economic value and improved outcomes
Many hospitals and vendors rely on paper forms and handwritten notes to track everything that happens in the operating room, from the details of a procedure to the implants and tools used. This leads to mistakes, missing data, delays or lack of payment, time wasted, and little opportunity for analysis and improvement.
ORHub's digital platform:
• Eliminates errors caused by poor handwriting
• Reduces opportunity for mistakes by allowing users to select from pre-loaded sets of detailed implants and tools rather than relying on memory or catalogue numbers alone
• Further reduces errors by requiring verification and sign-off from multiple users before completing a case
• Creates purchase orders and implant records automatically based on the case record, saving time and improving reliability
• Fits within existing operating room workflow and requirements, streamlining tasks to save time
• Enables rich data analysis across all of a hospital's cases tracked through ORHub
Providing enhanced capabilities over traditional EHR solutions
The need for ORhub is clear. Health care costs are out of control at more than 17% of U.S. GDP, which equates to over $3 trillion per year. With costs rising every year due to an aging population and increasingly expensive treatments, providers are under severe pressure to become more efficient and reduce costs. This is happening because payors are aggressively reducing reimbursements and finally moving away from fee-for-service and toward a performance-based reimbursement system referred to as value-based health care.
Accurately measuring the cost of treating a condition and relating that cost to the patient's outcome is at the heart of value-based health care. Institutions that have adopted this model have reaped savings of 20-40% on their overall cost of care. Unfortunately, today's siloed IT systems are fundamentally at odds with this process. Legacy health care solutions come from a fee-for-service world and have reinforced the problem and produced a system with erratic quality and unsustainable costs. Most health care applications today are incremental improvements on these existing systems or are simple digital implementations of antiquated pen-and-paper processes.
Providers wanting to practice value-based health care need value-based software. ORhub creates a value-based solution that will revolutionize surgical care delivery by tracking the cost of treating a condition from diagnosis to discharge, and tracking outcomes that resulted from that treatment.
ORHub creates a new category of healthcare IT Vertical Specific Software known as surgical Resource Management. It offers enhanced capabilities over traditional EHR solutions in the operating room.
ORhub's leadership team is helmed by Dr. Robert "Bobby" Lazarra, who was appointed CEO in 2019 and has been crucial to developing and executing the company's business strategy. Lazarra collaborates with a team of professionals who have successfully moved OrHub from concept to production in institutional medicine.
DR. ROBERT "BOBBY" LAZARRA, CEO
Bobby’s focus has always been on outcomes through innovative technologies. He performed the world’s first cardiac surgery on the Internet and is a Smithsonian laureate for his use of Internet and computer technology in healthcare.
BARNEY MONTE, CFO
Barney has over 20+ years of global investment banking and capital markets experience. Barney has worked with numerous growth stage companies.
RAY OLIVER, SVP of Sales & Sales Operations
Ray has over 30 years of leading global IT teams for large consumer organizations. He has built a successful track record of scaling innovation and has a passion for digital technology.
MELISSA MOORE, Director of Business Operations
Melissa is a Healthcare Exec with expertise in sales & marketing. She brings a successful track record of over 12 yrs delivering solutions to this industry. Melissa and her husband are blessed with two girls and enjoy traveling.
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ORGANIZATION AND OPERATIONS Current Operations On June 30, 2016, pursuant to an Asset Purchase Agreement (the "APA"), MemReg, Inc. (the "Company") acquired all the assets and assumed certain liabilities of ORhub, LLC ("ORhub") including its name, business, technology, website and patents (see Note 3). Immediately subsequent to the closing of the APA, the Company consummated a tax free split-off ("Split-off") of its wholly owned subsidiary, Memorability Registry Corp. ("MRC") to 22 common and preferred stockholders (see Note 4). Under the terms of the APA, the former ORhub stockholders held approximately 88% of the common stock of the Company immediately after the closing of the APA. For accounting purposes, ORhub will be deemed to be the accounting acquirer in the transaction and, consequently, the transaction will be treated as a recapitalization of the Company. Accordingly, ORhub's assets, liabilities and results of operations will become the historical financial statements of the Company and the Company's assets, liabilities and results of operations will be consolidated with ORhub effective as of the date of the closing of the APA. No step-up in basis or intangible assets or goodwill will be recorded in this transaction. (see Note 3). With the acquisition of ORhub and the Split-off of MRC, the Company is now continuing to develop the ORhub System. Initially conceived in 2012, ORhub has developed a proprietary cloud-based application that it believes significantly improves the productivity and accountability of implant based orthopedic and cardiac operations. ORhub's software is 100% cloud-based and will be sold on a subscription basis. ORhub believes that its software's cost will be more than justified by accelerating billing and inventory control. Therefore, users get all the benefit of the productivity and information gains for free. ORhub plans to provide a uniform interface platform for surgery which leverages the power of process and data analytics, providing hospitals and medical device vendors with modeling and predictive analytics that will transform their surgery business and lower the cost of care. ORhub is currently in the last stages of developing it production software and expects to introduce it in production use in September 2016. http://www.otcmarkets.com/otciq/ajax/showNewsReleaseDocumentById.pdf?id=21170