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LiveWire Ergogenics, Inc. Unveils New Cannabis Specific Strategy to Accelerate Growth and Enhance Value
ANAHEIM, CA--(Marketwired - Jul 13, 2017) - LiveWire Ergogenics, Inc. (OTC PINK: LVVV), a company focused on research partnerships, product development and commercialization of cannabinoid-based products, today provides a brief outline of its most current developments and the progression of its core business strategies. The company is also proud to announce its new branding and corporate website located at www.LiveWireErgogenics.com.
"We are confident that the strategy presented today is the best way to capture momentum in the cannabis market, while increasing value for our shareholders. Each initiative laid out below represents solid blocks in a strong foundation that allows us to build a company with clear direction and focus," said LiveWire Ergogenics CEO Bill Hodson.
Current Filing Status
The Company expects to have its Financial Reports for Q1 2017 completed and posted within the next several days. The posting of this quarter will bring the company to a "current" status on OTC Markets Pink and the Stop Sign will be subsequently removed. The Company's management will assure that all future filings will be made accordingly to maintain a "current" status.
Claim a Cannabis Market Stake
LiveWire has assembled a team of innovators to aggressively proceed with research and development to capture market share. The Company has entered into several strategic alliances and business consulting agreements with horticulturists, extractors, distributors, laboratories, branding agencies and body care specialists. LiveWire intends to utilize the wealth of the team's experience to acquire and/or develop new product offerings by way of this talented network of professionals in its quest for breakthrough success.
It Starts With the Clone
Our experts have over 25 years of combined experience in this fascinating field and have assembled a massive genetics library, now available to LiveWire. This specialty has high barriers to entry when considering the scientific knowledge required to cultivate and propagate plants, and to understand the complex techniques to study and produce new generations of desirable strains. The Company understands new technologies are rapidly approaching, and exploring new advances in cloning techniques such as tissue culture cultivation, is paramount. The near-term plan is to support and guide the efforts of our experts into a legal, profitable and sustainable business model with a long-term goal of expanding nationally.
Continues With Research
Livewire is planning to commence with research studies to explore the application of cannabinoid-based products to target specific ailments or conditions with a large "sufferer" population. These small research studies are designed to document safety, dosage and efficacy of various combinations of CBD/THC and terpene profiles. The Company has established two independent research teams with highly recognized and published experts in their respective fields. In addition to these projects, LiveWire has begun development for products in the sports and cosmetics markets. Livewire's topical creams currently being tested are infused with different dosage combinations of fragrances and herbs along with THC and CBD, and are being developed for licensing. Additional research groups from several disciplines are currently being assembled.
Sustaining the Edible Market
LiveWire has been in the energy chew business for over eight years, and we will continue to sell our existing line, as well as a new all-natural line of caffeinated bite-sized energy chews. In addition, the company is exploring the utilization of these chews as a dosing supplement for medical and recreational CBD and THC. Our proprietary cold manufacturing process makes the chew matrix a perfect medium for edibles where the integrity of the ingredients is of high importance.
LiveWire's Proprietary Verification System
A credible certification process is crucial in the high-growth and unruly medical cannabis industry. LiveWire has developed a proprietary "7xPure Compliance & Dosage Verification System." The 7xPure system is an assembled set of verified documents pertaining to compliance and dosage claims and the assignment of a lot-code relating to the sum of seven highly scrutinized parts. In order for a product to receive the 7xPure Verification Seal, it must prove dosage claims, label claims, manufacturing good practices, microbiological and residual solvent testing and much more. All products produced by LiveWire will meet the criteria necessary to display the 7xPure verification seal. The company will also market its 7xPure Verification System to all companies in the industry, aiming to make it the "Gold Standard" in the industry for the benefit of all consumers.
Stacking the Board
The Company will expand its Board of Directors and Advisory Board beyond the scope of the current participation research experts. It is currently in discussion with experts in the cannabis industry, as well as doctors, bio-chemists, real estate, legal, and financial leaders. Our intent is to have world-class experts in various fields in which their knowledge and experience will be one of the driving factors for future success.
Communicating its Message
LiveWire will provide transparency and consistency with in-depth shareholder communications. The Company is committed to frequently updating the public about its new and material developments along with maintaining all required filings on OTC Markets Pink.
In addition to the company's required communications, LiveWire has entered into a consulting agreement with a renowned financial research firm to prepare an in-depth research report for public dissemination, once all OTC filings have been brought current.
About LiveWire Ergogenics, Inc.
LiveWire Ergogenics, Inc. (LVVV) is focused on identifying and monetizing current and future trends in the health and wellness industry. This will be accomplished by way of research partnerships for specific ailments, cloning of cannabis strains to produce positive medicinal results, dosing verification of zero pesticide products for quality brands, development and commercialization of cannabinoid based products and services. The team at LiveWire Ergogenics is committed to developing great products and generating innovative ideas for the future of the company and the industry.
Any statements contained in this press release that do not describe historical facts may constitute forward-looking statements. Forward-looking statements may include, without limitation, financial projections, statements regarding the plans and objectives of management for future operations, the development, regulatory approvals and commercialization of the Company's products, or any of the Company's other proposed products, systems or services.
Such forward-looking statements are not meant to predict or guarantee actual results, performance, events or circumstances and actual events may differ considerably. Factors that may cause actual results to differ materially from any projections may include, without limitation, the Company's inability to obtain additional financing, delays in the development of its products, the impact of significant government regulation in the cannabis industry, existing or increased competition, results of arbitration and litigation, stock volatility and illiquidity, and the Company's failure in general to implement the Company's business plans or strategies. The Company assumes no obligation to update any forward-looking statements to reflect any event or circumstance that may arise after the date of this release.
Copyright © 2017 Marketwired. All Rights Reserved
The above news release has been provided by the above company via the OTC Disclosure and News Service. Issuers of news releases and not OTC Markets Group Inc. are solely responsible for the accuracy of such news releases. https://www.otcmarkets.com/stock/LVVV/news
LiveWire Ergogenics Announces Short-Run Manufacturing Capabilities and Launch of All-Natural Product Line
ANAHEIM, CA -- (Marketwired) -- 02/02/17 -- LiveWire Ergogenics, Inc. (OTC PINK: LVVV), the leader in performance based functional chew development and marketing, announced today modification of its manufacturing process to include short-run capabilities to service the industry, and the launch of an all-natural version of its popular chew. Bill Hodson, CEO of LiveWire, commented, "We've mastered the short-run, or pilot-run as it's also called, which is ideal for customers looking for our proprietary chew matrix to be the preferred delivery system for their specialty ingredients such as probiotics, nootropics or cannabidiol (CBD). In the past we had to produce millions of chews at a time to achieve the greatest economies of scale. We now have the option to produce as little as 5,000 chews with greater efficiency." LiveWire has also answered the requests from its customers looking for a healthier option to better fit their lifestyle. "Our master formulator, Tony Torgerud, took on the task and over the past six months was able to remove sucralose, corn syrup, artificial flavor and color, and then replace these key ingredients with organic and natural products. This resulted in a much smoother customer experience than our original formulation. Making changes to the base matrix, passing stability testing, efficacy and shelf life estimation is not an easy task, but Tony succeeded," added Hodson.
These changes also qualify the company to sell new products into the natural foods marketplace and provide the opportunity to increase volume based on market demands.
"When customers want to test the market with a custom ingredient and timing is critical, we are the perfect co-packing solution," concluded Hodson.
LiveWire Ergogenics Names New President and Chief Operations Officer
ANAHEIM, CA -- (Marketwired) -- 01/18/17 -- LiveWire Ergogenics, Inc. (OTC PINK: LVVV) a performance nutrition product development and marketing company, announced today an addition to its management team to support its future growth. LiveWire CEO, Bill Hodson is pleased to announce the appointment of Cliff Rusin as President and Chief Operations Officer of LiveWire Ergogenics, Inc.Bill Hodson, CEO of LiveWire commented, "We are committed to our strategic plan that includes adding to our management team to help lead the company. A good pairing of CEO-COO is critical, and Cliff and I have the necessary dynamic.""Cliff has been a leader in the development of products throughout his career in the sports, entertainment and lifestyle industries. He is a true visionary and we are confident that he will create, organize and lead LiveWire through our next stage of growth and future success," Hodson added.Mr. Rusin commented, "LiveWire has the potential to be a worldwide lifestyle brand. Introducing new products to an existing customer base, streamlining the sales process and presenting fresh ideas is my first task. I'm impressed with Bill's commitment to the company, and along with his associates across the country, we have a strong base to build the LiveWire product line."Mr. Rusin will oversee research and development, production, and day-to-day operations. Cliff will use his experience to lead the company's effort to grow the consumer products business and commercialize products in the LiveWire pipeline. "Under Cliff's leadership, LiveWire will implement approved strategies presented by its newly appointed consultants at EquiNet in order to achieve its clearly articulated business goals," Hodson concluded.
About LiveWire Ergogenics, Inc: LiveWire Ergogenics Inc. (LVVV) markets value added nutritional dietary supplements in the form of a soft chew, targeting the amateur and professional athletics community, the health conscience consumer, and participants in today's active lifestyle culture. For more information visit: www.livewireenergy.com.
FOOD AND DRUG ADMINISTRATION (FDA) DISCLOSURE
These statements have not been evaluated by the FDA and are not intended to diagnose, treat or cure any disease.
To the extent that statements in this press release are not strictly historical, including statements as to revenue projections, business strategy, outlook, objectives, future milestones, plans, intentions, goals, future financial conditions, future collaboration agreements, the success of the Company's development, events conditioned on stockholder or other approval, or otherwise as to future events, such statements are forward-looking, and are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. The forward-looking statements contained in this release are subject to certain risks and uncertainties that could cause actual results to differ materially from the statements made.
INVESTOR RELATIONS CONTACT
Toll Free: (877) 964-6463
(714) 740-5144 Ext. 15
Source: LiveWire Ergogenics, Inc.
New President Info:
Cliff's career has spanned decades and his inventions in printing, advertising and logistical solutions have changed major sports, events and entertainment markets.
Notable achievements include removable dasherboard graphics for NHL, Zamboni wraps, under ice markings, DIY adhesive papers, bumper pad graphics Arena Football, end-zone templates, master printer NBA rotational courtside, MLB changable scoreboards, US Soccer field board systems, FIFA World-Cup pageantry, and many more programs for home and business graphic systems. Incorporated digital graphics systems to many professional sports programs.
In 1999, Launched "Apeels" wall graphics as the "first wall graphics product" five years prior to Fathead brand with materials developed from the makers of 3M Post-it note technology.
Cliff is looking forward to the future with LiveWire Ergogenics with creativity and the needed resources to get innovative ideas and products to the markets.
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