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J C Penney Corporation, Inc. (JCP)

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JC Penney Website (Nov 2019)

JCPenney Company, Inc is an American department store chain with 865 locations in 49 U.S. states and Puerto Rico. In addition to selling conventional merchandise, JCPenney stores often house several leased departments such as SephoraSeattle's Best Coffee, salons, auto centersoptical centers, portrait studios, and jewelry repair.

Most JCPenney stores are located in suburban shopping malls. Before 1966, most of its stores were located in downtown areas. As shopping malls became more popular during the later half of the 20th century, JCPenney followed the trend by relocating and developing stores to anchor the malls. In more recent years, the chain has continued to follow consumer traffic, echoing the retailing trend of opening some freestanding stores, including some next door to competitors. Certain stores are located in power centers. The company has been an Internet retailer since 1998. It has streamlined its catalog and distribution while undergoing renovation improvements at store level.

J. C. Penney private brands

J. C. Penney introduced its own private brands when some suppliers denied access to the expected inventories.

  • St. John's Bay, casual men's and women's clothing and shoes
    The Original Arizona Jean Company, casual clothing and sandals for men, women, and children
    Xersion, active and athletic clothing for men, women and children
    Stafford, men's tailored clothing and shoes
    J. Ferrar, (JF), men's full line of clothing
    Worthington, women's formal and casual clothing and shoes
    a.n.a, young women's urban clothing and shoes
    Ambrielle, women's sleepwear, intimates, and swim
    JCPenney Home, home goods

On October 2, 2018, JCPenney announced former Jo-Ann Stores CEO Jill Soltau as their CEO, effective October 15, 2018. With the announcement, JCPenney's shares rose 9%.[69] The company ranked 235 on the Fortune 500 list of the largest United States corporations by revenue.

On December 26, 2018, the stock price of JCPenney (NYSE: JCP) fell below $1 per share. This was the first time shares fell below $1 ever in the 110-year history of the company, which started trading on the New York Stock Exchange in 1929. The stock fell 68% over the course of 2018, including a 30% drop in December 2018 alone.

On February 6, 2019, JCPenney said it would stop selling major appliances on February 28 "to better meet customer expectations, improve financial performance and drive profitable growth." It will continue to sell furniture online and in Puerto Rico stores—but not anywhere else. "Optimizing the allocation of store space will enable us to prioritize and focus on the company's legacy strengths in apparel and soft home furnishings, which represent higher margin opportunities," the company said in a statement.

On February 28, 2019, JCPenney announced its intent to close 27 stores in 2019, including 18 full-line department stores and nine home-and-furniture stores. The closure announcement was paired with news that the retailer had suffered a 4% decline in same-store sales during the 2018 holiday quarter.

On March 26, 2019, JCPenney announced the hiring of Bill Wofford as Chief Financial Officer. Wofford came to the company from Vitamin Shoppe, where he had served as CFO since June 2018.

On May 21, 2019, JCPenney announced that Shawn Gensch will be their Chief customer officer to take effect on June 3, 2019. Gensch comes from Sprouts Farmers Market where he was their CCO. Also on May 21, JCPenney announced a net sales decline of 5.6% and a net loss of $154 million for its fiscal first quarter of 2019, which ended on May 5.

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JCP News: Checkpoint Systems Partners with JCPenney to Provide Enhanced Shopping Experience 03/11/2020 04:38:00 PM
JCP News: J. C. Penney Company, Inc. to Report Fourth Quarter and Fiscal Year 2019 Financial Results 02/18/2020 04:30:10 PM
JCP News: Statement of Ownership (sc 13g) 02/13/2020 01:29:14 PM
JCP News: Amended Statement of Ownership (sc 13g/a) 02/12/2020 11:18:34 AM
JCP News: JCPenney Unfolds Reimagined a.n.a Denim Collection with Assortment of Honestly Good Jeans 02/06/2020 07:30:10 AM
#9834  Sticky Note $jcp $1.50 with news Taurus69 09/18/19 01:34:08 AM
#10471   LOL yeah, like the 'short' lenders that refused StihlsawsRule 03/29/20 09:36:44 PM
#10470   LOL you're the one that posted the picture StihlsawsRule 03/29/20 09:32:51 PM
#10469   Seen lots of chatter about JCP this weekend! thelionwarrior 03/29/20 09:12:27 PM
#10468   Take 1 JCP store away from total store scooter1ar 03/29/20 08:18:16 PM
#10467   $jcp what does that mean? Taurus69 03/29/20 09:55:45 AM
#10466   Sadly JCPQ has no grit, son. Learn it. StihlsawsRule 03/29/20 09:43:20 AM
#10465   $jcp $1.50 with Taurus69 03/28/20 05:38:39 PM
#10464   No they are not. Company filings say nothing thelionwarrior 03/28/20 02:58:48 PM
#10463   This 100 year old company is bankrupt if jimr1717 03/28/20 10:22:04 AM
#10462   You should be ashamed of yourself if you Top Penny 03/27/20 10:18:15 PM
#10461   Only an asshol** would short this American icon Top Penny 03/27/20 10:09:56 PM
#10460   This is now my largest holding, I even Top Penny 03/27/20 09:56:06 PM
#10459   See you when this recovers shorty! Top Penny 03/27/20 09:42:54 PM
#10458   Red widget ! .0001 CarlCarlMcB 03/27/20 08:35:53 PM
#10457   Blue horseshoe loves JCP! Top Penny 03/27/20 08:01:10 PM
#10456   BK is already priced in here and they Top Penny 03/27/20 05:46:09 PM
#10455   Penney's will be around ten years from now! Top Penny 03/27/20 05:44:47 PM
#10454   JC Penney is a 100 year old company Top Penny 03/27/20 12:54:55 PM
#10453   Chart is tightening up nicely! Reversal is imminent thelionwarrior 03/27/20 12:41:07 PM
#10452   Last year I made the call on a thelionwarrior 03/27/20 12:36:17 PM
#10451   I said I am 100 percent in my thelionwarrior 03/27/20 12:33:41 PM
#10450   LOL whatever. Tell us how far OUT StihlsawsRule 03/27/20 12:24:26 PM
#10449   Yes, but I just reentered the stock today keekee 03/27/20 10:45:39 AM
#10448   It’s goin the wrong way jimr1717 03/27/20 10:13:17 AM
#10447   Watch and learn. Jim made me lots of thelionwarrior 03/27/20 09:11:14 AM
#10446   LOL there is NO WAY you are StihlsawsRule 03/27/20 07:12:38 AM
#10445   Yes jimr1717 03/26/20 11:31:25 PM
#10444   Is this going bankrupt like Kmart? Grim Grim Reaper 03/26/20 09:27:22 PM
#10443   How long before they have to get it control it 03/26/20 09:10:14 PM
#10442   Jill Soltau will make this one of the Top Penny 03/26/20 02:37:06 PM
#10441   There won't be a bankruptcy here. Top Penny 03/26/20 02:23:10 PM
#10440   Jill Soltau paid $279,900 on Aug. 26 for Top Penny 03/26/20 02:06:30 PM
#10439   Jill Soltau is a damn good CEO, she Top Penny 03/26/20 02:03:41 PM
#10438   People said the same thing when I made thelionwarrior 03/26/20 12:21:50 PM
#10437   JCP will qualify for a government bailout. Top Penny 03/26/20 12:20:20 PM
#10436   Doesn't look that way, JCPQ wallowing like a StihlsawsRule 03/26/20 12:14:57 PM
#10435   Jcp will rally way beyond a dollar thelionwarrior 03/24/20 07:48:07 PM
#10434   This is an easy 100 percent gain stock thelionwarrior 03/24/20 07:47:09 PM
#10433   Yes, they do own a lot of their Top Penny 03/24/20 03:18:44 PM
#10432   Sell real estate and restructure/refinance debt using low rates. Nebuchadnezzar 03/24/20 03:17:17 PM
#10431   JCP now has the right management team in Top Penny 03/24/20 03:06:06 PM
#10430   What's your opinion as to how JCP will Top Penny 03/24/20 02:43:25 PM
#10429   Scoopin up .39-.43 Nebuchadnezzar 03/24/20 02:10:51 PM
#10428   LMAO!!! Yeah sure. We've only been StihlsawsRule 03/23/20 09:09:28 PM
#10427   JCP will be the turnaround story of the Top Penny 03/23/20 07:43:57 PM
#10426   Huh? Nebuchadnezzar 03/23/20 02:22:03 PM
#10425   Sell water ,tp , cleaning products!!! CarlCarlMcB 03/23/20 02:08:35 PM
#10424   Time to add down here Nebuchadnezzar 03/23/20 10:53:18 AM
#10423   Loading at 40 cents Nebuchadnezzar 03/23/20 10:52:10 AM
#10422   Beneficial Ownership of Common Stock I-Man 03/23/20 07:18:07 AM