V2K Kiosk Test Sites At Sam's Club Surpass Projections
LAKEWOOD, Colo., Oct 1, 2008 (GlobeNewswire via COMTEX) -- V2K International, Inc. (OTCBB:VTOK) announced today that its first two test kiosks at Sam's Club have surpassed initial projections. The Company had forecasted sales for each kiosk at $6,000 per month. In the first three months of operation the kiosks have produced $52,000 in retail sales, $16,000 ahead of budget. Additionally, there are currently $45,000 in pending sales that are the result of leads generated by the kiosks.
The unmanned kiosks, which have live product custom window fashion samples and a consumer video presentation, are located in Tampa, Florida and Denver, Colorado. The leads generated by the kiosks are distributed to V2K Window Decor and More franchisees who provide the infrastructure for order fulfillment. To date, V2K has converted 65% of the leads generated from the kiosks into appointments, with a closing ratio of 48%, and an average transaction amount of $3,250.
"Outstanding is the word that comes to mind for the first three months of sales with our kiosk marketing program," said Vic Yosha, President & CEO of V2K. "The Sam's Club test is proving our kiosk concept in high traffic locations. We hope to expand to expand the test soon, while also testing our kiosks in the boutique retail environment."
Kiosks are a marketing concept recently revitalized due to technology advancements that create natural, intuitive steps for the consumer to interact with the kiosk, while marketing consumer products. They are extremely effective and economical, utilizing a small area in a retail facility to serve customers and generate revenue. To view the kiosk, please visit http://www.v2kinternational.com/V2Kkiosks.asp
About V2K International, Inc.
Through its wholly owned subsidiary, V2K Technology, V2K develops and licenses proprietary software that is designed to be used in the commercial and home decor markets. Almost anything can be done to the interior of a room utilizing its software. In a three dimensional view, where everything is 100% to scale, the user can add, adjust, color and texture walls, windows, doors, ceilings and floors, and then drag and drop items from a library of products into the scene. V2K Technology licenses a version of the software for custom window treatments to another wholly-owned subsidiary, V2K Window Fashions, which operates the franchise system, V2K Window Decor & More. Using the technology as the centerpiece of a franchise offering, V2K Window Fashions sells and supports franchises in the window fashion industry. V2K currently has approximately 175 franchisees operating in the United States, Canada and Aruba.
Forward Looking Statement Notice: This press release includes "forward-looking statements" as defined by the Securities and Exchange Commission (the "SEC"). All statements, other than statements of historical fact, included in the press release that address activities, events or developments that the company believes or anticipates will or may occur in the future are forward-looking statements. These statements are based on certain assumptions made based on experience, expected future developments and other factors the company believes are appropriate under the circumstances. Such statements are subject to a number of assumptions, risks and uncertainties, many of which are beyond the control of the company and may not materialize. Investors are cautioned that any such statements are not guarantees of future performance. The contents of this release should be considered in conjunction with the warnings, risk factors and cautionary statements contained in the company's recent filings with the SEC, including its Quarterly Report on Form 10-Q. Furthermore, the company does not intend (and is not obligated) to update publicly any forward-looking statements, except as required by law.
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SOURCE: V2K International, Inc.