Lol, classic humor DD. Well at least as far as the event is concerned, it should be pretty good this time around. The timing of April 28th would have screwed the students who were graduating or moving to a different school; they wont get to see any of their hard-earned funds. Fall is much better for that aspect.
As for the fall event, a dedicated weekend= more ticket sales and it wouldn't make sense to squeeze additional performances into one day.
In my opinion, the dry run for April exposed a much bigger opportunity when they saw PPV sales adding up quickly. More time to prepare, more A-listed acts, more exposure. Hopefully Phoneguard will have a nice Westfalia in a prime location.