Saddle Ranch Media Inc (SRMX)

[downthehatch]

RE: Online Dating
The business model of IRCE's new business is really very different than on-line dating. Or at least a very different approach.

They are tapping into perhaps the oldest business in the world: sex!
The website WEALTH SEEKS BEAUTY that IRCE apparently operates, is more about helping wealthy men find beautiful younger women, for companionship and.... well, you know.
The fact that the website promises to find beautiful women for men with money, means that they can charge a premium to male users, who have lots of money, and they can attract lots of younger women, who may be willing to selectively date an older man, if he can provide for them financially.

There is a ton of competition in the online datign space, but not so much in the Sugar Daddy / Sugar Baby sector.

That's the place where IRCE is focused, the "sweet spot"- to use a bad pun- of online relationship websites.