I think the addition of new celebs and a good point of consolidation will help in the long term growth of the story. For now I think people want to start seeing numbers on revenue which seems unrealistic in my opinion. This could take a while to grow and tabulate. At the time it does go bang may be the same moment its bought out by a bigger player in the social media world.
A crowd draws a crowd and at some point we may see one, lets wait and see. Its early. Anything is possible.
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