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diamondtech

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diamondtech

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Friday, 08/03/2012 8:43:58 AM

Friday, August 03, 2012 8:43:58 AM

Post# of 326351
How to create an effective QR code campaign

“A lot of the big players are doing QR codes well,” said Laura Marriott, CEO of NeoMedia, Boulder, CO. “One that I saw as a mobile juror at the Cannes Lions Festival of Creativity, which was an innovative means to communicate the QR code and create a significant viral buzz, was Sunny Sale in South Korea which used the sun to highlight a QR code that people could scan to get the deals over the lunch period – and increase foot traffic.

http://www.mobilemarketer.com/cms/news/software-technology/13452.html
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