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Alias Born 04/29/2012

Re: None

Thursday, 05/31/2012 5:16:28 PM

Thursday, May 31, 2012 5:16:28 PM

Post# of 87945
Do NOT get excited about the 200,000 retail locations mentioned today. This PR was deliberately deceptive. Read closer:

Original Quote:
Our sales team is booking Nutra Bars into the more than 200,000 retail locations offering both pet and human packaged goods products. Nutra Bars will be everywhere!"

Paraphrased into non-marketing English:
There are more than 200,000 retail locations that offer both pet and human packaged goods products. Our sales team is booking into as many of those as we can.
Whether that is 20, 200, or 200,000 is not implied.

Facts:
- Walmart has less than 9,000 US locations

- 7-11 has the most locations of any single retailer and they have only 37,000 locations.

- There are roughly 128,000 gas stations in the US.

- AAPT does not have 200,000 retail locations lined up to sell their product.