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Friday, December 23, 2011 12:14:34 AM
The entire basis of your point of view is predicated upon your opinion that there is not a demand for laviv. Can you offer any evidence to support your opinion? Are you an expert in analyzing dermatological products and/or market trends? Are you a dermatologist? Are you a plastic surgeon? Are you a fashion/beauty editor for a publication? Apart from simply stating your opinion, can you please provide some form of credentials to lend weight to your opinion?
Given that we are only in the first quarter of laviv being available, nobody can definitively say there is not a demand for laviv as there are simply not any statistics available yet.
We can only look to how experts in the beauty/dermatology/plastic surgery are reacting to the introduction of laviv. And from that standpoint, my observations are that laviv is receiving excellent coverage in beauty magazines and the number of doctors being trained continues to beat expectations. I can guarantee you editors would not waste space in their publications and doctors would not waste their time if they thought laviv would be a failure.
Now, can I definitively say that these early observations will translate into success? Of course not. But, until we receive at least a couple of quarters worth of data to gauge market demand, I think these are the best indicators we have. Trouble is, should the data lean positively, this boat will already be well on its way upriver for investors waiting for positive earnings to jump onboard. But, I'm sure I'd gladly sell them a life raft :)
My posts are just my own opinions. Do your own DD.
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