Tesla Inc (TSLA)

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Tesla Sets Prices and Options of 2012 Model S Battery Sedans

http://www.teslamotors.com/blog/model-s-update-pricing-and-options

December 20, 2011

Model S Update: Pricing and Options
By George Blankenship, Vice President, Worldwide Sales and Ownership Experience


We’re 10 days away from 2012. Around the office, we’re calling it The Year of Model S.

In anticipation of what is sure to be the most exciting year in Tesla’s history, we’re pleased to announce final pricing and options for United States reservation holders. This pricing will be in effect for all current US reservation holders. Due to volatility in currency rates around the world, we are not able to announce pricing outside the United States at this time. We expect to announce pricing about six months prior to the start of deliveries in those areas.



There have been a lot of rumors about price increases lately. I'm happy to say that all Model S pricing remains unchanged, including the basic version with the 40 kWh battery at the price we announced in 2009 of $49,900 after federal tax credits. $49,900 includes our game changing 17" Touchscreen, 19" Wheels and a Universal Mobile Connector with three adapters that will allow you to charge at home and on the road. This is an incredible car at an incredible price.



We will also stick to other commitments we made earlier this year regarding delivery of an 85 kWh battery in mid-2012, a 60 kWh battery about three months later and the 40 kWh battery around the end of the year. We are very proud of our battery technology and will offer warranties up to 8 years with unlimited mileage. That's another industry first from Tesla.



The Tesla team has worked extremely hard over the past three years to create a car that will far exceed your expectations and set a new benchmark for innovation and excellence in the automotive world. With the Model S, our aim was to create the best car in the world, not simply the best electric car. We believe we have achieved this goal.



In support of that goal, we have developed options that allow you to create a car that is perfect for your needs. Perfect for the way you see your car. We start with an all glass panoramic roof beyond what what you've experienced in any other car that is as close as you can get to a year round convertible. Add foldaway rear facing third row seats and your Model S becomes the only car in the neighborhood that kids want to ride in. For the music lover, we have a stereo that will knock your socks off. And we have put together a Tech Package that will take the most innovative car ever produced to the next level.



Speaking of going to the next level, Model S Performance accelerates from 0 to 60 in 4.4 seconds, faster than a Porsche 911 Carrera. It includes a Nappa Leather interior, exterior carbon fiber accents, Active Air Suspension and high performance tires and wheels. That's the way Tesla spells Performance. With an incredibly low center of gravity, Sport Tuned Traction Control and a high performance drive inverter, your favorite place to drive will be first in line at every red light. The Tesla Model S Performance Sedan will be available at start of production. Fasten your seat belt!



In order to make Pricing and Options as clear and easy to understand as possible, we are launching a new webpage today. We have included everything from Battery Specs to examples of the cool things you can do with Active Air Suspension. And don't forget to check out all the Charging Options at the bottom of the page. I'm not going to spill the beans too much in this post, but great things are about to happen when it comes to charging during cross country travel. More to come on that later...



In the meantime, thank you all for your continued support of Tesla. We appreciate everything you have done to help us get where we are today, and look forward to returning the favor by delivering the most exciting car you will ever own. Together let's bring a whole new meaning to the words Plug 'n Play!



Happy Holidays everyone. I can't wait for next year!